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Tide Simply

Latest four-week snapshot through 2026-07-21 · 1 wave. Use the controls above to change the window.

1%share of voice · 1 of 120 recommendation answers
0%named first in recommendation answers
46%positive tone · 12 of 26 coded mentions

Laundry Detergent · 1 wave · n=120 answers, pooled

By assistant

How often each assistant brings the brand up in recommendation answers.

assistantshare of voiceanswers
ChatGPT0%0 of 40
Claude0%0 of 40
Gemini3%1 of 40

Share of recommendations over time

Wave-by-wave share of recommendation answers that named this brand.

waveshare of voiceanswerschange
2026-07-211%1 of 120

In their words

26 exact quoted mentions in this snapshot, grouped by coded tone.

What they recommend

“offers powerful stain and odor fighting at a lower cost”
Claude · 2026-07-21 · Laundry Detergent
“Tide's budget-friendly line that offers powerful stain and odor fighting at a lower cost, and a specific 'Free & Sensitive' version exists that's gentle on skin and clear of dyes or perfumes”
Claude · 2026-07-21 · Laundry Detergent
“if you want to stick with the Tide brand but save money, this is Tide's budget-friendly line offering powerful stain and odor fighting at a lower cost, and is considered the best value”
Claude · 2026-07-21 · Laundry Detergent
“the best value, although it's a less concentrated formula. It was launched as a more economically priced alternative for budget-conscious consumers”
Claude · 2026-07-21 · Laundry Detergent
“often the easiest downgrade if you like Tide's scent and compatibility. It is generally less expensive”
ChatGPT · 2026-07-21 · Laundry Detergent

Where they hedge

“offers powerful stain and odor fighting at a lower cost, though note it's a less concentrated formula”
Claude · 2026-07-21 · Laundry Detergent
“cuts some of the stain-fighting enzymes found in Original but costs less”
Claude · 2026-07-21 · Laundry Detergent
“Tide's budget-friendly line offers powerful stain and odor fighting at a lower cost, though it's a thinner, less concentrated formula that may not penetrate tough stains as well”
Claude · 2026-07-21 · Laundry Detergent
“A cheaper line from Tide, though it's not necessarily below Purex in price... reviews confirm it doesn't perform at the same level as mainline Tide — but it also doesn't cost nearly as much.”
Claude · 2026-07-21 · Laundry Detergent
“cheaper line from Tide meant to compete directly with Purex, but reviews confirm it does not perform at the same level as mainline Tide”
Claude · 2026-07-21 · Laundry Detergent

What they warn about

“Avoid Tide Simply (which lacks the necessary enzymes)”
Gemini · 2026-07-21 · Laundry Detergent
“Tide's own budget line, Tide Simply, cut down or entirely eliminate these enzymes to keep costs low”
Gemini · 2026-07-21 · Laundry Detergent
“Do not buy this. Tide Simply is stripped of almost all the stain-”
Gemini · 2026-07-21 · Laundry Detergent
“do not buy this. It is a watered-down, less concentrated formula that lacks the high-end enzymes of Tide Original”
Gemini · 2026-07-21 · Laundry Detergent

The substitution map

Which competitors assistants suggest when shoppers ask for something cheaper.

Tide Simply suggested as the cheaper alternative to
  • tide free & gentle ×5
  • tide original ×3
  • purex ×3
  • persil ×3
  • tide ultra oxi ×2
  • persil proclean ×2

Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.