Latest three-month snapshot through 2026-08-25 · 6 waves. Use the controls above to change the window.
Yogurt · 6 waves · n=432 answers, pooled
How often each model brings the brand up in recommendation answers.
| model | share of voice | answers |
|---|---|---|
| ChatGPT | 0% | 0 of 144 |
| Claude | 5% | 7 of 144 |
| Gemini | 5% | 7 of 144 |
Wave-by-wave share of recommendation answers that named this brand.
| wave | share of voice | answers | change |
|---|---|---|---|
| 2026-07-16 | 4% | 1 of 24 | |
| 2026-07-20 | 4% | 1 of 24 | +0 points |
| 2026-07-22 | 1% | 1 of 120 | -3 points |
| 2026-07-23 | 4% | 5 of 120 | +3 points |
| 2026-08-05 | 4% | 3 of 72 | +0 points |
| 2026-08-25 | 4% | 3 of 72 | +0 points |
Recurring descriptions in the models' own words, grouped by theme.
“**Simple Truth** offers affordable organic and natural foods, while **Private Selection** provides gourmet-quality items (like meats, cheeses, and frozen desserts) that rival name brands at a much lower cost.”
“Additionally, their organic store brand, *Simple Truth*, is highly regarded and often priced 10% to 20% lower than name-brand or Walmart organic equivalents.”
“- **Store-brand yogurt tubs** — Kroger, Great Value, Good & Gather, Aldi Friendly Farms, etc.”
“99 half-gallons of milk/creamer) that temporarily undercut ALDI's everyday prices.”
“**Store brands**—such as Simple Truth (Kroger), Wegmans, or Nature’s Promise (Stop & Shop/Giant)—can be cheaper still.”
“, Target's Good & Gather or Kroger's Simple Truth):** These private-label brands have launched highly affordable almond- and coconut-based yogurts that are often 30% cheaper than name brands.”
“- **Kroger brand / Simple Truth** – Competitive pricing, especially with loyalty discounts.”
“Kroger Brand / Signature SELECT (Safeway/Albertsons): These standard supermarket private labels frequently run digital coupons and weekly loss-leader sales (e.g., "$1.99 half-gallons of milk" or "10 for $5 yogurts") that can make them cheaper than Aldi's everyday low prices.”
“Additionally, their organic store brand, *Simple Truth*, is highly regarded and often priced 10% to 20% lower than name-brand or Walmart organic equivalents.”
“If you love Kroger's store-brand items (like Kroger, *Private Selection*, or *Simple Truth*) but want lower prices, you can shop at Kroger's own discount warehouse subsidiaries:”
209 exact quoted mentions in this snapshot, grouped by coded tone. Recent quotes are deduplicated and mixed across models.
“Great Value (Walmart), Kroger brand, Aldi's Friendly Farms – All offer plain Greek yogurt at a fraction of Fage's price.”
“Store brands like this are typically priced well below name brands like Kite Hill.”
“Simple Truth is Kroger's flagship organic brand. They offer organic plain, vanilla, and Greek yogurts that perform brilliantly in recipes and breakfast bowls for a fraction of the price.”
“Kroger's standard store brand is exceptionally cheap, especially if you take advantage of their frequent "buy 5, save $5" mega-sales and digital coupons.”
“**Yogurt** | Silk almond/soy yogurt, So Delicious, or store brands such as Simple Truth / Wegmans where available | Everyday yogurt and smoothies”
“these major chains frequently run loss-leader sales (e.g., "Buy 1 Get 1 Free" or digital coupons for $1.99 half-gallons of milk/creamer) that temporarily undercut ALDI's everyday prices.”
“While the standard "Kroger Brand" is usually slightly more expensive than Great Value”
“Other discount grocers' store brands (e.g., Walmart's Great Value, Kroger brand, Lidl's private labels)”
“shoppers bag their own groceries and mainly choose from Kroger brands like Private Selection and Simple Truth”
“Other store brands at Walmart (Great Value), Kroger (Simple Truth), or Target (Good & Gather) may occasionally match or beat Aldi pricing depending on your region and current sales, though Aldi's private-label pricing is generally hard to u”
Which competitors models suggest when shoppers ask for something cheaper.
15 of 187 mentions appear alongside an identifiable web citation. Citation does not establish causation.
| cited source | mentions |
|---|---|
| sporked.com | 4 |
| kroger.com | 3 |
| koreadaily.com | 2 |
| fox10phoenix.com | 1 |
| frysfood.com | 1 |
| dillons.com | 1 |
| olivesfordinner.com | 1 |
| thedharmastore.com | 1 |
| picknsave.com | 1 |
| ralphs.com | 1 |
| wholefoodsmarket.com | 1 |
| vegan.com | 1 |
Stores and sites models name as places to buy this brand.
| retailer | mentions |
|---|---|
| Kroger (direct) | 59 |
| Kroger-family stores | 5 |
| Ralphs | 5 |
| Fred Meyer | 5 |
| King Soopers | 2 |
| Kroger / Ralphs / Fred Meyer / Smith's | 1 |
| Kroger stores | 1 |
| Aldi | 1 |
Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.