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Seventh Generation Free & Clear

Latest three-month snapshot through 2026-07-21 · 1 wave. Use the controls above to change the window.

26%share of voice · 31 of 120 recommendation answers
1%named first in recommendation answers
66%positive tone · 46 of 70 coded mentions

Laundry Detergent · 1 wave · n=120 answers, pooled

By model

How often each model brings the brand up in recommendation answers.

modelshare of voiceanswers
ChatGPT13%5 of 40
Claude33%13 of 40
Gemini33%13 of 40

Share of recommendations over time

Wave-by-wave share of recommendation answers that named this brand.

waveshare of voiceanswerschange
2026-07-2126%31 of 120

In their words

70 exact quoted mentions in this snapshot, grouped by coded tone. Recent quotes are deduplicated and mixed across models.

What they recommend

“It also outperforms Seventh Generation in cold water, since its conventional surfactant system activates more effectively in cold water than Seventh Generation's plant-based alternatives”
Claude · 2026-07-21 · Laundry Detergent
“yes, it's generally considered worth it—especially for certain households”
Claude · 2026-07-21 · Laundry Detergent
“If you want a formula that is gentle on both your skin and the environment, this is an excellent plant-based choice.”
Gemini · 2026-07-21 · Laundry Detergent
“This is a plant-based USDA Certified Biobased product that skips synthetic fragrances, dyes, and optical brighteners. It is highly rated by dermatologists for being gentle on the skin while committing to biodegradable, eco-friendly ingredie”
Gemini · 2026-07-21 · Laundry Detergent
“fragrance- and dye-free, without optical brighteners, and EPA Safer Choice certified; choose this if those features matter to you.”
ChatGPT · 2026-07-21 · Laundry Detergent

Where they hedge

“highly popular option for those seeking a plant-based, eco-friendly, and skin-sensitive laundry detergent, but it can be relatively expensive”
Gemini · 2026-07-21 · Laundry Detergent
“clean-ingredient brands like Seventh Generation Free & Clear... are safer, even if they don't clean heavy stains as deeply”
Gemini · 2026-07-21 · Laundry Detergent
“Plant-based and gentle, though some find it doesn't clean as thoroughly in hard water”
Claude · 2026-07-21 · Laundry Detergent
“generally gets solid marks across reviews, though the answer depends on what you're prioritizing”
Claude · 2026-07-21 · Laundry Detergent
“Seventh Generation's 90-fl-oz Free & Clear bottle is listed at $12.99, and it is labeled for 60 loads—around 22¢ per load.”
ChatGPT · 2026-07-21 · Laundry Detergent

The substitution map

Which competitors models suggest when shoppers ask for something cheaper.

Named as cheaper alternatives to Seventh Generation Free & Clear
  • ARM & HAMMER Sensitive Skin Free & Clear ×10
  • All Free Clear ×10
  • Target up&up Free & Clear ×7
  • ECOS Free & Clear ×6
  • Amazon Basics Free & Clear ×5
  • Trader Joe's Free & Clear ×5
  • Tide Free & Gentle ×5
  • Purex Free & Clear ×3
Seventh Generation Free & Clear suggested as the cheaper alternative to
  • tide free & gentle ×5
  • persil proclean sensitive skin ×3
  • persil proclean ×2
  • all free clear ×1
  • tide ×1
  • tide ultra oxi ×1

Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.