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Persil ProClean Sensitive Skin

Latest four-week snapshot through 2026-07-21 · 1 wave. Use the controls above to change the window.

21%share of voice · 25 of 120 recommendation answers
5%named first in recommendation answers
49%positive tone · 29 of 59 coded mentions

Laundry Detergent · 1 wave · n=120 answers, pooled

By assistant

How often each assistant brings the brand up in recommendation answers.

assistantshare of voiceanswers
ChatGPT0%0 of 40
Claude38%15 of 40
Gemini25%10 of 40

Share of recommendations over time

Wave-by-wave share of recommendation answers that named this brand.

waveshare of voiceanswerschange
2026-07-2121%25 of 120

In their words

59 exact quoted mentions in this snapshot, grouped by coded tone.

What they recommend

“fragrance-free option for sensitive skin”
Claude · 2026-07-21 · Laundry Detergent
“Persil ProClean Sensitive Skin were also top testing picks, with reviewers noting these detergents balance effective stain removal with formulations designed for sensitive skin, minimizing common irritants.”
Claude · 2026-07-21 · Laundry Detergent
“top picks after extensive lab testing — these detergents balance effective stain removal with formulations designed for sensitive skin”
Claude · 2026-07-21 · Laundry Detergent
“If you want the sensitive-skin treatment but still need heavy-duty stain-fighting power, this formula bridges that gap beautifully and works exceptionally well in cold water.”
Gemini · 2026-07-21 · Laundry Detergent
“It is highly effective but features a much milder, hypoallergenic scent.”
Gemini · 2026-07-21 · Laundry Detergent

Where they hedge

“Persil ProClean Sensitive Skin contains possible irritants like borax, but it's a superior stain remover”
Claude · 2026-07-21 · Laundry Detergent
“contains many possible irritants like borax, but it is a superior stain remover”
Claude · 2026-07-21 · Laundry Detergent
“contains some possible irritants like borax, but is still a superior stain remover”
Claude · 2026-07-21 · Laundry Detergent
“Persil ProClean Sensitive Skin contains possible irritants like borax, but it is a superior stain remover”
Claude · 2026-07-21 · Laundry Detergent
“Persil ProClean Sensitive Skin contains some possible irritants like borax but is still a superior stain remover”
Claude · 2026-07-21 · Laundry Detergent

What they warn about

“Persil ProClean Sensitive Skin contains many possible irritants like borax, but it is a superior stain remover, so it's a tradeoff between cleaning power and gentleness”
Claude · 2026-07-21 · Laundry Detergent

The substitution map

Which competitors assistants suggest when shoppers ask for something cheaper.

Named as cheaper alternatives to Persil ProClean Sensitive Skin
  • All Free Clear ×15
  • ARM & HAMMER Sensitive Skin Free & Clear ×13
  • Kirkland Signature Ultra Clean Free & Clear ×12
  • Up & Up Free + Clear & Gentle ×5
  • Purex Free & Clear ×5
  • Tide Free & Gentle ×4
  • ECOS Free & Clear ×4
  • Seventh Generation Free & Clear ×3
Persil ProClean Sensitive Skin suggested as the cheaper alternative to
  • tide free & gentle ×1

Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.