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Persil ProClean Sensitive Skin

Latest three-month snapshot through 2026-07-21 · 1 wave. Use the controls above to change the window.

21%share of voice · 25 of 120 recommendation answers
5%named first in recommendation answers
49%positive tone · 29 of 59 coded mentions

Laundry Detergent · 1 wave · n=120 answers, pooled

By model

How often each model brings the brand up in recommendation answers.

modelshare of voiceanswers
ChatGPT0%0 of 40
Claude38%15 of 40
Gemini25%10 of 40

Share of recommendations over time

Wave-by-wave share of recommendation answers that named this brand.

waveshare of voiceanswerschange
2026-07-2121%25 of 120

In their words

59 exact quoted mentions in this snapshot, grouped by coded tone. Recent quotes are deduplicated and mixed across models.

What they recommend

“Often, "free and clear" detergents cut down on cleaning performance to be gentle. Persil's sensitive skin formula is the exception. It repeatedly ranks as one of the best sensitive skin detergents for stain removal.”
Gemini · 2026-07-21 · Laundry Detergent
“widely considered worth the purchase, especially if you want a hypoallergenic laundry detergent that does not compromise on cleaning power”
Gemini · 2026-07-21 · Laundry Detergent
“fragrance-free option for sensitive skin”
Claude · 2026-07-21 · Laundry Detergent
“Yes—generally, it's worth trying if you want an unscented detergent that cleans better than many basic "free & clear" formulas.”
ChatGPT · 2026-07-21 · Laundry Detergent
“top picks after extensive lab testing — these detergents balance effective stain removal with formulations designed for sensitive skin”
Claude · 2026-07-21 · Laundry Detergent

Where they hedge

“Yes—if you want strong stain cleaning without fragrance or dyes, Persil ProClean Sensitive Skin is generally worth it. It is unusually strong for a sensitive-skin detergent...though it was among the pricier options.”
ChatGPT · 2026-07-21 · Laundry Detergent
“Persil ProClean Sensitive Skin contains some possible irritants like borax but is still a superior stain remover”
Claude · 2026-07-21 · Laundry Detergent
“Persil ProClean Sensitive Skin contains possible irritants like borax, but it's a superior stain remover”
Claude · 2026-07-21 · Laundry Detergent
“consistently ranks as the best overall for stain removal. If you have grass, food, or oil stains but still need something dye-free and perfume-free, this is your best option... Because it is heavy-duty, it does contain potent active enzymes”
Gemini · 2026-07-21 · Laundry Detergent
“Persil is the only brand that consistently matches or beats Tide's stain-removal power. However, some users note that Persil's sensitive formula still has a very faint masking fragrance that can irritate extremely sensitive skin”
Gemini · 2026-07-21 · Laundry Detergent

What they warn about

“Persil ProClean Sensitive Skin contains many possible irritants like borax, but it is a superior stain remover, so it's a tradeoff between cleaning power and gentleness”
Claude · 2026-07-21 · Laundry Detergent

The substitution map

Which competitors models suggest when shoppers ask for something cheaper.

Named as cheaper alternatives to Persil ProClean Sensitive Skin
  • All Free Clear ×15
  • ARM & HAMMER Sensitive Skin Free & Clear ×13
  • Kirkland Signature Ultra Clean Free & Clear ×12
  • Up & Up Free + Clear & Gentle ×5
  • Purex Free & Clear ×5
  • Tide Free & Gentle ×4
  • ECOS Free & Clear ×4
  • Seventh Generation Free & Clear ×3
Persil ProClean Sensitive Skin suggested as the cheaper alternative to
  • tide free & gentle ×1

Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.