Home › Laundry Detergent › Persil › Persil ProClean
Latest four-week snapshot through 2026-07-21 · 1 wave. Use the controls above to change the window.
Laundry Detergent · 1 wave · n=120 answers, pooled
How often each assistant brings the brand up in recommendation answers.
| assistant | share of voice | answers |
|---|---|---|
| ChatGPT | 5% | 2 of 40 |
| Claude | 35% | 14 of 40 |
| Gemini | 23% | 9 of 40 |
Wave-by-wave share of recommendation answers that named this brand.
| wave | share of voice | answers | change |
|---|---|---|---|
| 2026-07-21 | 21% | 25 of 120 |
74 exact quoted mentions in this snapshot, grouped by coded tone.
“Persil proving the best thanks to its effective stain-removal power”
“the best laundry detergent of the bunch thanks to its effective stain-removal power”
“Look for detergents formulated for odor removal (e.g., Tide Sport, Persil ProClean)”
“Persil ProClean proves to be the best laundry detergent of the bunch, thanks to its effective stain-removal power”
“top picks, with Persil proving best thanks to its effective stain-removal power”
“Concentrated pods, "ultra" formulas, or specialty detergents (free-and-clear, cold-water, high-efficiency specific) cost more. Brands like Tide Ultra Oxi, Persil ProClean, or eco-friendly brands (Seventh Generation, ECOS) fall here.”
“These brands contain the highest concentration of active enzymes, which are necessary for breaking down tough proteins, starches, and oils...paying a premium for Tide or Persil can actually save you money by preventing ruined clothes”
“Sometimes pricier but often on sale for less than Tide; known for strong stain removal.”
“strong, reliable performer — good on stains, versatile for HE and standard machines, and popular for its scent — but it sits at a premium price point compared to many mainstream detergents”
“Persil ProClean is a premium detergent”
Which competitors assistants suggest when shoppers ask for something cheaper.
Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.