Latest three-month snapshot through 2026-08-06 · 3 waves. Use the controls above to change the window.
Sunscreen · 3 waves · n=300 answers, pooled
How often each model brings the brand up in recommendation answers.
| model | share of voice | answers |
|---|---|---|
| ChatGPT | 0% | 0 of 100 |
| Claude | 1% | 1 of 100 |
| Gemini | 7% | 7 of 100 |
Wave-by-wave share of recommendation answers that named this brand.
| wave | share of voice | answers | change |
|---|---|---|---|
| 2026-07-22 | 3% | 3 of 120 | |
| 2026-07-31 | 3% | 3 of 90 | +0 points |
| 2026-08-06 | 2% | 2 of 90 | -1 points |
Recurring descriptions in the models' own words, grouped by theme.
“Skin:** Highly accessible, mostly vegan, and incredibly affordable.”
“It has an incredibly similar ingredient list, the same clear gel texture, and goes on completely invisible without a white cast.”
“* **The Inkey List Ceramide Serum (~$15):** If you want the barrier-repairing power of ceramides without buying a heavy cream, this lightweight serum can be layered under any cheap moisturizer you already own.”
“’s *Holy Hydration! Face Cream* or *Holy Hydration! Gel-Yeah Brightening Moisturizer* are incredibly popular, deeply hydrating, and significantly cheaper than Neutrogena’s face creams.”
“Beauty of Joseon is already fairly affordable, but you can get a similar **gentle, hydrated/glowy K-beauty-adjacent routine** for less by mixing in these:”
“Suntouchable Invisible Sunscreen SPF 35 (~$14–15)** — This retails for $15 and contains antioxidant-rich meadowfoam seed oil (just like Supergoop) and aloe to help ward off sunburn and UV damage.”
“Suntouchable Invisible Sunscreen SPF 35** | Clear gel texture, velvety/blurring primer feel, no white cast | **$13 / 1.”
“'s Suntouchable Invisible Sunscreen SPF 35 retails for $15 and is another almost identical formula to Supergoop's — it contains antioxidant-rich meadowfoam seed oil (just like Supergoop) and aloe.”
“SKIN Suntouchable Whoa Glow SPF 30 (~$14)** – This drugstore alternative to Supergoop's Glowscreen, which protects, hydrates and primes skin for makeup with a glowy finish, has a very similar formula infused with Hyaluronic Acid, Niacinamide and cocoa peptides.”
“However, whether it is worth it *for you* depends on your skin type, budget, and personal values (such as clean beauty or cruelty-free preferences).”
124 exact quoted mentions in this snapshot, grouped by coded tone. Recent quotes are deduplicated and mixed across models.
“Another great gel-based, clear primer sunscreen that mimics Supergoop!'s weightless finish.”
“e.l.f. — great for primers, concealer, brow products, setting sprays, and cream blushes.”
“Good budget-friendly options include: - **Makeup:** **e.l.f.**”
“e.l.f. Suntouchable Invisible Sunscreen (~$14) — A well-known affordable dupe brand.”
“e.l.f. SKIN Suntouchable! Invisible Sunscreen SPF 35 (~$14 for 1.7 oz)... It has a lightweight, translucent finish that blurs pores and leaves a natural, non-greasy demi-matte finish.”
“**e.l.f. Suntouchable Invisible Sunscreen SPF 35** — **$13 for 1.7 oz**. Velvety, clear, and primer-like, so it's especially good under makeup. The trade-off: SPF 35 rather than Supergoop!'s SPF 50.”
“**e.l.f. SKIN Suntouchable Whoa Glow SPF 30 (~$14)** – This drugstore alternative to Supergoop's Glowscreen, which protects, hydrates and primes skin for makeup with a glowy finish, has a very similar formula infused with Hyaluronic Acid, N”
“Explicitly formulated to rival Supergoop, this clear gel uses similar silicone ingredients to blur pores and grip makeup. It is completely invisible on all skin tones and very easy to find at most drugstores. **The Catch:** It has a slightl”
“**e.l.f. Suntouchable Invisible Sunscreen SPF 35** — *best makeup-primer feel*... The tradeoff: it is **SPF 35**, not SPF 40+.”
“e.l.f.'s Suntouchable Whoa Glow SPF 30 Sunscreen & Primer (~$14) is often mentioned as a dupe for Supergoop Glowscreen, though reviewers note some texture differences — the Supergoop one is a slightly darker color and blends in better, wher”
Which competitors models suggest when shoppers ask for something cheaper.
23 of 125 mentions appear alongside an identifiable web citation. Citation does not establish causation.
| cited source | mentions |
|---|---|
| reddit.com | 5 |
| target.com | 4 |
| businessinsider.com | 3 |
| lemon8-app.com | 3 |
| elfcosmetics.com | 2 |
| lbb.in | 2 |
| walmart.com | 2 |
| walgreens.com | 1 |
| whowhatwear.com | 1 |
| nextbest.one | 1 |
| skinskoolbeauty.com | 1 |
| ulta.com | 1 |
Stores and sites models name as places to buy this brand.
| retailer | mentions |
|---|---|
| Target | 14 |
| elfcosmetics | 12 |
| Ulta | 5 |
| ulta | 3 |
| drugstores | 3 |
| Walmart | 2 |
| e.l.f. Cosmetics | 1 |
| CVS | 1 |
| Amazon | 1 |
| e.l.f. SKIN (direct) | 1 |
Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.