Home › Toothpaste › Crest › Crest Pro-Health › Crest Pro-Health Gum & Sensitivity
Latest three-month snapshot through 2026-07-23 · 3 waves. Use the controls above to change the window.
Toothpaste · 3 waves · n=360 answers, pooled
How often each model brings the brand up in recommendation answers.
| model | share of voice | answers |
|---|---|---|
| ChatGPT | 3% | 4 of 120 |
| Claude | 0% | 0 of 120 |
| Gemini | 3% | 3 of 120 |
Wave-by-wave share of recommendation answers that named this brand.
| wave | share of voice | answers | change |
|---|---|---|---|
| 2026-07-21 | 1% | 1 of 120 | |
| 2026-07-22 | 3% | 3 of 120 | +2 points |
| 2026-07-23 | 3% | 3 of 120 | +0 points |
Recurring descriptions in the models' own words, grouped by theme.
“- **If you also have bleeding gums/plaque:** **Crest Pro-Health Gum & Sensitive** — helps sensitivity, cavities, plaque/gingivitis, and enamel erosion.”
“It is specifically ADA-accepted to reduce sensitivity and help prevent cavities.”
“- **If you also have bleeding gums/plaque:** **Crest Pro-Health Gum & Sensitive** — helps sensitivity, cavities, plaque/gingivitis, and enamel erosion.”
“a good pick if you also have bleeding, tender, or receding gums, since it uses stannous fluoride and targets both sensitivity and gum-health concerns.”
“- **Crest Pro-Health Sensitive & Gum** — a good pick if you also have bleeding, tender, or receding gums, since it uses stannous fluoride and targets both sensitivity and gum-health concerns.”
“- **If you also have bleeding gums/plaque:** **Crest Pro-Health Gum & Sensitive** — helps sensitivity, cavities, plaque/gingivitis, and enamel erosion.”
“* **Best if You Have Receding or Inflamed Gums: *Crest Pro-Health Gum & Sensitivity***”
“**Best simple choice:** buy an **ADA-Seal sensitivity toothpaste with fluoride**, such as **Sensodyne** (any non-whitening sensitivity version).”
“These use **stannous fluoride**, which helps block exposed dentin tubules while also providing cavity protection.”
19 exact quoted mentions in this snapshot, grouped by coded tone. Recent quotes are deduplicated and mixed across models.
“a good pick if you also have bleeding, tender, or receding gums, since it uses stannous fluoride and targets both sensitivity and gum-health concerns.”
“This targeted formulation treats sensitivity while lifting away plaque bacteria at the gumline to help heal irritated tissue.”
“helps sensitivity, cavities, plaque/gingivitis, and enamel erosion”
“This toothpaste targets the gum line gently by sweeping away harmful bacteria, neutralizing plaque, and creating a shield over exposed dentin roots to tackle both gum inflammation and tooth zings simultaneously.”
“a good alternative if you also have gum bleeding or plaque concerns”
“yes—for the majority of people dealing with both sensitive teeth and mild gum issues, Crest Pro-Health Gum & Sensitivity is worth the premium price”
Which competitors models suggest when shoppers ask for something cheaper.
1 of 8 mentions appear alongside an identifiable web citation. Citation does not establish causation.
| cited source | mentions |
|---|---|
| smiledentalpartners.com | 1 |
Stores and sites models name as places to buy this brand.
| retailer | mentions |
|---|---|
| Crest (direct) | 1 |
Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.