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Colgate Sensitive Pro-Relief

Latest three-month snapshot through 2026-07-23 · 3 waves. Use the controls above to change the window.

11%share of voice · 39 of 360 recommendation answers
0%named first in recommendation answers
91%positive tone · 81 of 89 coded mentions

Toothpaste · 3 waves · n=360 answers, pooled

By model

How often each model brings the brand up in recommendation answers.

modelshare of voiceanswers
ChatGPT0%0 of 120
Claude21%25 of 120
Gemini12%14 of 120

Share of recommendations over time

Wave-by-wave share of recommendation answers that named this brand.

waveshare of voiceanswerschange
2026-07-2113%15 of 120
2026-07-228%10 of 120-5 points
2026-07-2312%14 of 120+4 points

What they call it

Recurring descriptions in the models' own words, grouped by theme.

In their words

89 exact quoted mentions in this snapshot, grouped by coded tone. Recent quotes are deduplicated and mixed across models.

What they recommend

“Colgate Sensitive Pro-Relief”
Claude · 2026-07-23 · Toothpaste
“Common Brands/Products”
Claude · 2026-07-23 · Toothpaste
“Both are designed to provide rapid relief, often within just a few days (or even seconds of application).”
Gemini · 2026-07-23 · Toothpaste
“Best for Faster Relief: Dentists often suggest rubbing a small amount of this directly onto a particularly sensitive tooth with your finger for immediate on-contact comfort.”
Gemini · 2026-07-23 · Toothpaste
“Colgate's Pro-Relief line is specifically formulated for sensitive teeth, often featuring Pro-Argin technology, which uses arginine and calcium carbonate to physically block the tubules that lead to tooth sensitivity, providing rapid and lo”
Claude · 2026-07-23 · Toothpaste

Where they hedge

“It also tends to be pricier than Colgate's more basic sensitive lines.”
Claude · 2026-07-21 · Toothpaste
“Yes—generally, it's worth trying if you have true cold/air/sweet sensitivity, especially from gum recession or exposed dentin... randomized clinical studies found that this formulation reduced sensitivity and, in several comparisons, outper”
ChatGPT · 2026-07-21 · Toothpaste
“its main sensitivity system is **8% arginine + calcium carbonate**”
ChatGPT · 2026-07-21 · Toothpaste
“tends to be one of the pricier sensitivity toothpastes and achieves 91% dentin occlusion”
Claude · 2026-07-21 · Toothpaste
“Worth the premium if you have sensitivity from gum recession, exposed roots, or enamel wear and want an alternative mechanism to standard potassium-nitrate pastes. Not clearly the best for everyone.”
ChatGPT · 2026-07-21 · Toothpaste

The substitution map

Which competitors models suggest when shoppers ask for something cheaper.

Named as cheaper alternatives to Colgate Sensitive Pro-Relief
  • Colgate Sensitive Whitening ×7
  • Colgate Sensitive Complete Protection ×6
  • Colgate Sensitive Enamel Health ×6
  • Colgate Total ×5
  • Crest Gum & Sensitivity ×4
  • CVS Health ×4
  • Equate Beauty ×4
  • Up & Up ×4
Colgate Sensitive Pro-Relief suggested as the cheaper alternative to
  • sensodyne ×11
  • sensodyne rapid relief ×4
  • sensodyne pronamel gentle whitening ×1

Where this comes from

1 of 37 mentions appear alongside an identifiable web citation. Citation does not establish causation.

cited sourcementions
crescentdentistrysc.com1

Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.