Latest three-month snapshot through 2026-08-06 · 2 waves. Use the controls above to change the window.
Sunscreen · 2 waves · n=210 answers, pooled
How often each model brings the brand up in recommendation answers.
| model | share of voice | answers |
|---|---|---|
| ChatGPT | 7% | 5 of 70 |
| Claude | 0% | 0 of 70 |
| Gemini | 0% | 0 of 70 |
Wave-by-wave share of recommendation answers that named this brand.
| wave | share of voice | answers | change |
|---|---|---|---|
| 2026-07-22 | 3% | 3 of 120 | |
| 2026-08-06 | 2% | 2 of 90 | -1 points |
Recurring descriptions in the models' own words, grouped by theme.
“- **If Target is closer:** **up&up Sport SPF 50** — broad-spectrum, water-resistant body lotion.”
“- **For sweating/swimming:** **Equate Sport SPF 50 Lotion, 8 oz** — broad spectrum and **water-resistant for 80 minutes**.”
“- **If Target is closer:** **up&up Sport SPF 50** — broad-spectrum, water-resistant body lotion.”
“- **Target option:** **up&up Sport SPF 50, 8 oz** — about **$5.”
8 exact quoted mentions in this snapshot, grouped by coded tone. Recent quotes are deduplicated and mixed across models.
“**Target option:** **up&up Sport SPF 50, 8 oz** — about **$5.89** (about **74¢/fl oz**), broad-spectrum and water-resistant up to 80 minutes.”
“**If Target is closer:** **up&up Sport SPF 50** — broad-spectrum, water-resistant body lotion.”
“about $5.89 for 8 oz. Broad-spectrum and water-resistant up to 80 minutes”
“If Target is more convenient... broad-spectrum and water-resistant for up to 80 minutes”
“Target's store-brand sport lotion, about $5.89; a direct cheaper substitute for Banana Boat Sport SPF 50”
“meets the key specs—broad spectrum and 80-minute water resistance—but its customer ratings are notably weaker than the Equate option”
Which competitors models suggest when shoppers ask for something cheaper.
0 of 8 mentions appear alongside an identifiable web citation. Citation does not establish causation.
| cited source | mentions |
|---|
Stores and sites models name as places to buy this brand.
| retailer | mentions |
|---|---|
| Target | 3 |
Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.