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TRUBAR

Latest four-week snapshot through 2026-07-29 · 1 wave. Use the controls above to change the window.

6%share of voice · 4 of 72 recommendation answers
0%named first in recommendation answers
100%positive tone · 7 of 7 coded mentions

Protein Bars · 1 wave · n=72 answers, pooled

By assistant

How often each assistant brings the brand up in recommendation answers.

assistantshare of voiceanswers
ChatGPT4%1 of 24
Claude4%1 of 24
Gemini8%2 of 24

Share of recommendations over time

Wave-by-wave share of recommendation answers that named this brand.

waveshare of voiceanswerschange
2026-07-296%4 of 72

What they call it

Recurring descriptions in the assistants' own words, grouped by theme.

In their words

7 exact quoted mentions in this snapshot, grouped by coded tone.

What they recommend

“known for being gluten-free, dairy-free, seed oil-free, and free of sugar alcohols, established in 2019 and widely available at Target”
Claude · 2026-07-29 · Protein Bars
“**TRUBAR** — a good softer, dessert-like option, especially if you want plant-based.”
ChatGPT · 2026-07-29 · Protein Bars
“100% plant-based and gluten-free, these bars taste like straight-up dessert dough. They are incredibly smooth, soft, and moist, with no grittiness or chalky plant-protein aftertaste.”
Gemini · 2026-07-29 · Protein Bars
“These are marketed as "mouth-watering desserts in disguise" and actually deliver. They use cassava flour and brown rice protein to create a soft-baked, cookie-dough texture covered in sweet glaze.”
Gemini · 2026-07-29 · Protein Bars
“**TRUBAR** | **$1.58** ($7.89/5) | 12g | Plant-based bar with dessert-like flavors | Slightly less protein than ALOHA.”
ChatGPT · 2026-07-29 · Protein Bars

The substitution map

Which competitors assistants suggest when shoppers ask for something cheaper.

TRUBAR suggested as the cheaper alternative to
  • aloha ×1

Where this comes from

1 of 7 mentions appear alongside an identifiable web citation. Citation does not establish causation.

cited sourcementions
warehouserunner.com1
shaws.com1

Where they send you

Stores and sites assistants name as places to buy this brand.

retailermentions
Target3
Costco1

Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.