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Triscuit

Latest three-month snapshot through 2026-07-31 · 1 wave. Use the controls above to change the window.

67%share of voice · 36 of 54 recommendation answers
13%named first in recommendation answers
48%positive tone · 113 of 237 coded mentions

Crackers · 1 wave · n=54 answers, pooled

By model

How often each model brings the brand up in recommendation answers.

modelshare of voiceanswers
ChatGPT33%6 of 18
Claude72%13 of 18
Gemini94%17 of 18

Share of recommendations over time

Wave-by-wave share of recommendation answers that named this brand.

waveshare of voiceanswerschange
2026-07-3167%36 of 54

What they call it

Recurring descriptions in the models' own words, grouped by theme.

In their words

230 exact quoted mentions in this snapshot, grouped by coded tone. Recent quotes are deduplicated and mixed across models.

What they recommend

“**Triscuits.** Here's why they edge out Simple Mills for most people:”
Claude · 2026-07-31 · Crackers
“*Good pick:* Triscuit Original or rosemary/olive-oil varieties.”
ChatGPT · 2026-07-31 · Crackers
“Regular Triscuits sometimes run cheaper per ounce than the Thin Crisps line”
Claude · 2026-07-31 · Crackers
“Triscuit Original is a highly popular cracker known for its distinct **woven wheat** (or shredded wheat) texture and incredibly simple three-ingredient recipe: whole grain wheat, canola oil, and sea salt.”
Gemini · 2026-07-31 · Crackers
“Hearty, textured, and incredibly strong. They can handle the heaviest of toppings.”
Gemini · 2026-07-31 · Crackers

Where they hedge

“If you love Triscuits but want to save money”
Gemini · 2026-07-31 · Crackers
“while Triscuits are famously simple (whole wheat, oil, and salt) and a solid choice, Mary's Gone Crackers offer a nutritional edge in a few key areas.”
Claude · 2026-07-31 · Crackers
“Woven Wheat Crackers (Triscuit Clones):”
Gemini · 2026-07-31 · Crackers
“woven wheat crackers made from just a few simple ingredients (whole wheat, oil, salt)”
Claude · 2026-07-31 · Crackers
“Triscuits vs Mary's Gone Crackers”
ChatGPT · 2026-07-31 · Crackers

What they warn about

“Stronger, salted, or buttered crackers (like Ritz, Triscuits, or Wheat Thins) can overpower the delicate flavor of a nice Brie, goat cheese, or blue cheese.”
Gemini · 2026-07-31 · Crackers

The substitution map

Which competitors models suggest when shoppers ask for something cheaper.

Named as cheaper alternatives to Triscuit
  • Great Value ×16
  • Wheat Thins ×11
  • Kroger ×6
  • Ritz Crackers ×4
  • Trader Joe's ×4
  • Good & Gather ×3
  • Keebler Club Crackers ×2
  • Kirkland Signature Protein Shake ×2
Triscuit suggested as the cheaper alternative to
  • wheat thins ×4
  • carrs table water crackers ×1
  • wasa whole grain crispbread ×1
  • marys gone crackers ×1

Where this comes from

33 of 237 mentions appear alongside an identifiable web citation. Citation does not establish causation.

cited sourcementions
reddit.com5
target.com5
walmart.com4
thedailymeal.com4
whatisthenutritionalvalueof.com3
howstuffworks.com3
kroger.com3
thetakeout.com3
wasa.com2
realgoodeats.ca2
heb.com2
wikipedia.org2

Where they send you

Stores and sites models name as places to buy this brand.

retailermentions
Walmart23
Target11
Sam's Club5
Costco4
kroger2
Lunds & Byerlys1
Amazon1
snackworks1
Kroger1
BJ's1

Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.