Latest three-month snapshot through 2026-07-31 · 1 wave. Use the controls above to change the window.
Crackers · 1 wave · n=54 answers, pooled
How often each model brings the brand up in recommendation answers.
| model | share of voice | answers |
|---|---|---|
| ChatGPT | 0% | 0 of 18 |
| Claude | 0% | 0 of 18 |
| Gemini | 6% | 1 of 18 |
Wave-by-wave share of recommendation answers that named this brand.
| wave | share of voice | answers | change |
|---|---|---|---|
| 2026-07-31 | 2% | 1 of 54 |
Recurring descriptions in the models' own words, grouped by theme.
“- **Club Crackers or Town House** — not necessarily cheaper at regular price, but good substitutes when they’re on sale; Club is more flaky, while Town House is crisper and less sweet.”
“- **Club Crackers or Town House** — not necessarily cheaper at regular price, but good substitutes when they’re on sale; Club is more flaky, while Town House is crisper and less sweet.”
“* **Distinctly Buttery Flavor:** Although they don't actually contain dairy butter (relying on vegetable oils instead), they have a rich, savory, and subtly sweet buttery flavor that makes them highly delicious to eat entirely on their own.”
“**Club Crackers or Town House** — not necessarily cheaper at regular price, but good substitutes when they're on sale; Club is more flaky, while Town House is crisper and less sweet.”
“* **Town House or Club Crackers:** Mildly sweet and incredibly buttery, these melt in your mouth.”
“Town House (also made by Kellanov) is very similar in its buttery flavor, but the shape (oval) and exact baking process make Town House slightly sturdier.”
“Town House:** Made by the same parent company, Town House crackers are oval-shaped and slightly sweeter/lighter.”
“Town House:** Made by the same parent company, Town House crackers are oval-shaped and slightly sweeter/lighter.”
“Town House:** Town House (also made by Kellanova) is very similar in its buttery flavor, but the shape (oval) and exact baking process make Town House slightly sturdier.”
“Town House:** Made by the same parent company, Town House crackers are oval-shaped and slightly sweeter/lighter.”
5 exact quoted mentions in this snapshot, grouped by coded tone. Recent quotes are deduplicated and mixed across models.
“Mildly sweet and incredibly buttery, these melt in your mouth.”
“Town House (also made by Kellanov) is very similar in its buttery flavor, but the shape (oval) and exact baking process make Town House slightly sturdier.”
“Made by the same parent company, Town House crackers are oval-shaped and slightly sweeter/lighter. Club crackers have a slightly harder, cleaner snap and a more robust salty finish.”
“Apps like Ibotta frequently feature rebates (sometimes $0.75 to $1.25 off) on Club and Town House crackers”
“**Club Crackers or Town House** — not necessarily cheaper at regular price, but good substitutes when they're on sale; Club is more flaky, while Town House is crisper and less sweet.”
Which competitors models suggest when shoppers ask for something cheaper.
0 of 5 mentions appear alongside an identifiable web citation. Citation does not establish causation.
| cited source | mentions |
|---|
Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.