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Skyr

Latest three-month snapshot through 2026-08-25 · 4 waves. Use the controls above to change the window.

2%share of voice · 9 of 384 recommendation answers
0%named first in recommendation answers
93%positive tone · 25 of 27 coded mentions

Yogurt · 4 waves · n=384 answers, pooled

By model

How often each model brings the brand up in recommendation answers.

modelshare of voiceanswers
ChatGPT2%3 of 128
Claude5%6 of 128
Gemini0%0 of 128

Share of recommendations over time

Wave-by-wave share of recommendation answers that named this brand.

waveshare of voiceanswerschange
2026-07-222%2 of 120
2026-07-233%4 of 120+1 points
2026-08-053%2 of 72+0 points
2026-08-251%1 of 72-2 points

What they call it

Recurring descriptions in the models' own words, grouped by theme.

In their words

27 exact quoted mentions in this snapshot, grouped by coded tone. Recent quotes are deduplicated and mixed across models.

What they recommend

“plain Greek yogurt/skyr usually gives substantially more protein per serving”
ChatGPT · 2026-08-25 · Yogurt
“If thickness is what you love about Fage, try **Skyr**. Skyr is a traditional Icelandic cultured dairy product that is strained even further than Greek yogurt. It is incredibly dense, naturally high in protein, and tends to be milder and le”
Gemini · 2026-08-25 · Yogurt
“**Best overall:** plain 0% or low-fat Greek yogurt/skyr. Add fruit, cinnamon, or nuts yourself.”
ChatGPT · 2026-08-25 · Yogurt
“Skyr is an Icelandic cultured dairy product that is strained even more than Greek yogurt. It is incredibly dense, naturally high in protein, and tends to be slightly less sour/tart than Greek yogurt.”
Gemini · 2026-08-25 · Yogurt
“**Store-brand skyr** (e.g., Trader Joe's, Aldi's "Skyr" line) — many discount grocers now carry their own Icelandic-style yogurts at a fraction of Siggi's price.”
Claude · 2026-08-25 · Yogurt

Where they hedge

“If you prefer ultra-thick, spoon-standing yogurt (like Fage Greek yogurt or Icelandic Skyr)”
Gemini · 2026-08-25 · Yogurt
“Skyr is similar to Greek yogurt in thickness”
Claude · 2026-07-23 · Yogurt

The substitution map

Which competitors models suggest when shoppers ask for something cheaper.

Skyr suggested as the cheaper alternative to
  • fage ×4
  • siggis ×1

Where this comes from

3 of 27 mentions appear alongside an identifiable web citation. Citation does not establish causation.

cited sourcementions
reddit.com3
facebook.com1

Where they send you

Stores and sites models name as places to buy this brand.

retailermentions
Trader Joe's1
Aldi1

Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.