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Skyr

Latest four-week snapshot through 2026-08-05 · 3 waves. Use the controls above to change the window.

3%share of voice · 8 of 312 recommendation answers
0%named first in recommendation answers
95%positive tone · 19 of 20 coded mentions

Yogurt · 3 waves · n=312 answers, pooled

By assistant

How often each assistant brings the brand up in recommendation answers.

assistantshare of voiceanswers
ChatGPT2%2 of 104
Claude6%6 of 104
Gemini0%0 of 104

Share of recommendations over time

Wave-by-wave share of recommendation answers that named this brand.

waveshare of voiceanswerschange
2026-07-222%2 of 120
2026-07-233%4 of 120+1 points
2026-08-053%2 of 72+0 points

What they call it

Recurring descriptions in the assistants' own words, grouped by theme.

In their words

20 exact quoted mentions in this snapshot, grouped by coded tone.

What they recommend

“Plain kefir or skyr — great gut-health boost, high protein.”
Claude · 2026-08-05 · Yogurt
“**Extra-thick, tangy:** plain skyr (Icelandic-style yogurt).”
ChatGPT · 2026-08-05 · Yogurt
“if your goal is high-protein, low-calorie food for muscle repair, "there are far better options available." ... (go for plain strained Greek yogurt or skyr instead).”
Claude · 2026-08-05 · Yogurt
“Greek yogurt or skyr usually offers substantially more protein and often less sugar for similar calories.”
ChatGPT · 2026-08-05 · Yogurt
“Greek yogurt or skyr is usually a more efficient everyday choice.”
ChatGPT · 2026-08-05 · Yogurt

Where they hedge

“Skyr is similar to Greek yogurt in thickness”
Claude · 2026-07-23 · Yogurt

The substitution map

Which competitors assistants suggest when shoppers ask for something cheaper.

Skyr suggested as the cheaper alternative to
  • fage ×2

Where this comes from

1 of 20 mentions appear alongside an identifiable web citation. Citation does not establish causation.

cited sourcementions
reddit.com1

Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.