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Sensodyne Repair & Protect

Latest three-month snapshot through 2026-07-23 · 3 waves. Use the controls above to change the window.

3%share of voice · 9 of 360 recommendation answers
1%named first in recommendation answers
85%positive tone · 23 of 27 coded mentions

Toothpaste · 3 waves · n=360 answers, pooled

By model

How often each model brings the brand up in recommendation answers.

modelshare of voiceanswers
ChatGPT4%5 of 120
Claude3%4 of 120
Gemini0%0 of 120

Share of recommendations over time

Wave-by-wave share of recommendation answers that named this brand.

waveshare of voiceanswerschange
2026-07-213%3 of 120
2026-07-222%2 of 120-1 points
2026-07-233%4 of 120+1 points

What they call it

Recurring descriptions in the models' own words, grouped by theme.

In their words

27 exact quoted mentions in this snapshot, grouped by coded tone. Recent quotes are deduplicated and mixed across models.

What they recommend

“highly effective ingredient that chemically binds to teeth to form a protective, enamel-like layer”
Gemini · 2026-07-23 · Toothpaste
“I'd start with Sensodyne Repair & Protect—choose a version with stannous fluoride. It both helps reduce sensitivity and provides fluoride cavity protection.”
ChatGPT · 2026-07-23 · Toothpaste
“if you can get the non-US Novamin version, it is hands-down worth the price”
Gemini · 2026-07-23 · Toothpaste
“Examples include Sensodyne Rapid Relief / Repair & Protect and Crest Pro-Health variants with stannous fluoride.”
ChatGPT · 2026-07-23 · Toothpaste
“Sensodyne (various formulas – Pronamel, Repair & Protect, Rapid Relief)”
Claude · 2026-07-23 · Toothpaste

Where they hedge

“If you can easily buy the European or Canadian version of Sensodyne Repair & Protect, it contains NovaMin (calcium sodium phosphosilicate). Clinically, NovaMin is incredibly effective because it binds to the tooth surface to build a synthet”
Gemini · 2026-07-22 · Toothpaste
“If you want the absolute best version of Sensodyne, many dental enthusiasts look for the non-US version of Sensodyne Repair & Protect. In Europe, Canada, and the UK, this toothpaste contains NovaMin (calcium sodium phosphosilicate), a bioac”
Gemini · 2026-07-21 · Toothpaste
“Sensodyne Repair/Protect Whitening Toothpaste runs about $6.99 for 3.4oz ($2.06/oz)”
Claude · 2026-07-21 · Toothpaste
“If you live in the United States and buy the flagship Sensodyne Repair & Protect, you should know that you are not getting the premium version sold in Europe, Canada, or India.”
Gemini · 2026-07-21 · Toothpaste

The substitution map

Which competitors models suggest when shoppers ask for something cheaper.

Sensodyne Repair & Protect suggested as the cheaper alternative to
  • sensodyne pronamel gentle whitening ×3
  • boka ×1

Where this comes from

2 of 14 mentions appear alongside an identifiable web citation. Citation does not establish causation.

cited sourcementions
ycombinator.com1
gsk.com1
quora.com1
reddit.com1

Where they send you

Stores and sites models name as places to buy this brand.

retailermentions
Sensodyne (direct)1

Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.