Latest three-month snapshot through 2026-07-28 · 1 wave. Use the controls above to change the window.
Bourbon · 1 wave · n=72 answers, pooled
How often each model brings the brand up in recommendation answers.
| model | share of voice | answers |
|---|---|---|
| ChatGPT | 4% | 1 of 24 |
| Claude | 17% | 4 of 24 |
| Gemini | 4% | 1 of 24 |
Wave-by-wave share of recommendation answers that named this brand.
| wave | share of voice | answers | change |
|---|---|---|---|
| 2026-07-28 | 8% | 6 of 72 |
Recurring descriptions in the models' own words, grouped by theme.
“* **The Profile:** It carries a 10-year age statement (older than Blanton's) but is bottled at a very approachable 90 proof.”
“* **Proof:** 90 proof”
“Commonly about **$40–45**. Also 90 proof and age-stated at 10 years, with caramel, vanilla, citrus, and toffee. Expect a more traditional Wild Turkey profile—deeper oak and spice, less of Blanton's fruit-forward polish.”
“Also distilled by Wild Turkey, this is a step down in heat but a step up in oaky complexity. It is aged for a minimum of 10 years, which brings out the deeper leather, vanilla, and toasted oak notes that Rare Breed is famous for. If you prefer the mature oak flavor of Rare Breed ”
“* **Russell's Reserve 10 Year:** A beautifully aged, mellow, and complex bourbon with tons of vanilla and oak.”
“**Russell’s Reserve 10 Year** — *best mature, easygoing sipper*”
“Also 90 proof and age-stated at 10 years, with caramel, vanilla, citrus, and toffee.”
“| **Russell’s Reserve 10 Year** | Mature oak, toffee, classic Wild Turkey profile | $40–50 |”
“A great everyday sipper with a solid 10-year age statement that delivers classic, rich bourbon flavors at nearly half the price of Blanton's.”
“It features deep caramel, rich vanilla, orange peel, and toasted oak.”
18 exact quoted mentions in this snapshot, grouped by coded tone. Recent quotes are deduplicated and mixed across models.
“Russell's Reserve 10 Year lands right in the midst of the 6, 8, and 12 year old blend that makes up Rare Breed.”
“**Russell's Reserve 10 Year** – Underrated, great depth of flavor”
“In the category of sub-$50 "beast" bourbons, it stands tall alongside legends like **Russell's Reserve 10 Year**, **Knob Creek 9 Year**, and **Wild Turkey Rare Breed**.”
“Older, richer, and oakier, with more Wild Turkey spice. Better if you want a more mature sipping bourbon rather than an exact Blanton's-like profile.”
“good at **$38–45**”
“Russell's Reserve 10 Year lands within the 6-12 year blend range that makes up Rare Breed”
Which competitors models suggest when shoppers ask for something cheaper.
1 of 18 mentions appear alongside an identifiable web citation. Citation does not establish causation.
| cited source | mentions |
|---|---|
| whiskyadvocate.com | 1 |
Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.