Pepsodent

Latest three-month snapshot through 2026-07-23 · 3 waves. Use the controls above to change the window.

Toothpaste · 3 waves · n=360 answers, pooled

By model

How often each model brings the brand up in recommendation answers.

Share of recommendations over time

Wave-by-wave share of recommendation answers that named this brand.

What they call it

Recurring descriptions in the models' own words, grouped by theme.

• budget-friendly ×13

  “* **Aim, Pepsodent, or Ultrabrite:** These are classic budget toothpaste brands that can regularly be found at dollar stores (like Dollar Tree or Family Dollar) for $1.”

• cavity prevention ×4

  “* **Aim or Pepsodent:** These are trusted, classic budget toothpastes that still contain active cavity-fighting fluoride but are usually priced at $1 to $1.”

• classic ×2

  “* **Aim or Pepsodent:** These are trusted, classic budget toothpastes that still contain active cavity-fighting fluoride but are usually priced at $1 to $1.”

• less sweet ×2

  “* **Pepsodent:** A classic, reliable brand that provides basic fluoride protection with a mild mint flavor, often priced around **$1.”

• ada seal ×1

  “While they might not have the heavy baking soda taste, they are highly effective, ADA-approved cavity fighters.”

• affordable pricing ×1

  “It is a solid, fluoride-based paste with a distinctive, mild minty flavor that keeps teeth clean at a rock-bottom price.”

• american mint-flavored ×1

  “- **Pepsodent** – An American mint-flavored toothpaste owned by Unilever, introduced in 1915.”

• anticavity ×1

  “While they might not have the heavy baking soda taste, they are highly effective, ADA-approved cavity fighters.”

• classic budget brands ×1

  “* **Aim or Pepsodent:** If you just want classic cavity protection and fresh breath without the bells and whistles, these classic budget brands sell for **$1.”

• decades-old brand ×1

  “(and Unilever globally), Pepsodent is a reliable, decades-old brand.”

In their words

66 exact quoted mentions in this snapshot, grouped by coded tone. Recent quotes are deduplicated and mixed across models.

What they recommend

“Pepsodent is another long-standing budget-friendly brand owned by Unilever, introduced in 1915”

“A highly budget-friendly, classic companion to Aim, usually formulated with mild abrasives and cavity protection”

“This is an old-school, trusted brand that is incredibly cheap and contains fluoride to protect enamel”

“It's generally cheaper than Colgate's premium lines.”

“usually cost around $1 to $1.50 per tube. While they might not have the heavy baking soda taste, they are highly effective, ADA-approved cavity fighters.”

Where they hedge

“major alternatives to Colgate, and pricing varies by promotion”

“other brands in the same category worth comparing prices on”

“A broader list of brands positioned as alternatives includes Sensodyne, Meridol, Elmex, Marvis, Colgate, Pepsodent, GUM, DENTISTE', Corsodyl, LISTERINE among many others”

“the most popular brands similar to parodontax include Sensodyne, Meridol, Elmex, Marvis, Colgate, Pepsodent, GUM, DENTISTE', Corsodyl, LISTERINE”

“several other widely available brands that target similar concerns (gingivitis, bleeding gums) at a lower cost”

The substitution map

Which competitors models suggest when shoppers ask for something cheaper.

Where this comes from

8 of 41 mentions appear alongside an identifiable web citation. Citation does not establish causation.

Where they send you

Stores and sites models name as places to buy this brand.

Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.