Latest three-month snapshot through 2026-09-03 · 1 wave. Use the controls above to change the window.
Diapers · 1 wave · n=72 answers, pooled
How often each model brings the brand up in recommendation answers.
| model | share of voice | answers |
|---|---|---|
| ChatGPT | 8% | 2 of 24 |
| Claude | 0% | 0 of 24 |
| Gemini | 13% | 3 of 24 |
Wave-by-wave share of recommendation answers that named this brand.
| wave | share of voice | answers | change |
|---|---|---|---|
| 2026-09-03 | 7% | 5 of 72 |
Recurring descriptions in the models' own words, grouped by theme.
“Many parents find Ninjamas to be slightly softer and to have a higher, more comfortable waistband.”
“* *Where Ninjamas win:* Ninjamas tend to be slightly softer, a bit thinner/less bulky, and feature built-in "odor mask" technology.”
“**Goodnites** or **Pampers Ninjamas** nighttime underwear rather than a standard diaper.”
“Best for Older Toddlers (Pull-Up Style)”
“* **Best for Older Kids (Bedwetting):** **Goodnites Nighttime Underwear** or **Pampers Ninjamas**”
“Ninjamas are often praised for being slightly softer and having better odor control, but they do not offer the same extended sizing (Ninjamas maxes out around 125 lbs, whereas Goodnites XXL goes up to 165 lbs).”
“Often a modest savings rather than the cheapest option. At Walmart, the 14-count S/M package was **$9.44 (67¢ each)** compared with **$10.97 (78¢ each)** for 14 Goodnites S/M. Ninjamas' size ranges are broader, so fit can differ substantially from Goodnites.”
“Ninjamas are often praised for being slightly softer, less bulky, and having a built-in "odor mask" scent. However, Goodnites win on sizing and absorbency.”
“Usually less of a bargain than Parent's Choice or up&up, but can be cheaper than Goodnites in certain sizes or promotions.”
“Ninjamas are Goodnites’ closest competitor.”
16 exact quoted mentions in this snapshot, grouped by coded tone. Recent quotes are deduplicated and mixed across models.
“Excellent for older toddlers or young children who are potty training but still need heavy-duty bedwetting protection. They look and feel like real underwear but have thick absorbent cores.”
“choose nighttime training underwear rather than diapers, such as **Pampers Ninjamas**.”
“Specifically designed for older kids who need overnight protection, these fit like real underwear but provide heavy-duty absorption for peace of mind.”
“**Goodnites** or **Pampers Ninjamas** nighttime underwear rather than a standard diaper.”
“Ninjamas is Goodnites' main competitor. Ninjamas are often praised for being slightly softer and having better odor control”
“Often a modest savings rather than the cheapest option. At Walmart, the 14-count S/M package was **$9.44 (67¢ each)** compared with **$10.97 (78¢ each)** for 14 Goodnites S/M. Ninjamas' size ranges are broader, so fit can differ substantial”
“Often comparable to Goodnites, but can be cheaper during promotions or in larger boxes. | Worth buying only when the **per-underwear price** beats the store brands.”
“Many parents find Ninjamas to be slightly softer and to have a higher, more comfortable waistband. However, Ninjamas only go up to size L/XL (covering up to 125 lbs), whereas Goodnites offer an XXL size (up to 165 lbs).”
“Ninjamas are often praised for being slightly softer, less bulky, and having a built-in "odor mask" scent. However, Goodnites win on sizing and absorbency.”
“At retail price, Ninjamas cost about the same as Goodnites. However, Pampers runs frequent digital coupons (on the Pampers Club app, store apps, or Amazon). Additionally, retailers like Target often run "Spend $100, Get a $20 Gift Card" pro”
Which competitors models suggest when shoppers ask for something cheaper.
4 of 16 mentions appear alongside an identifiable web citation. Citation does not establish causation.
| cited source | mentions |
|---|---|
| walmart.com | 3 |
| youtube.com | 3 |
| facebook.com | 1 |
| cvs.com | 1 |
Stores and sites models name as places to buy this brand.
| retailer | mentions |
|---|---|
| Walmart | 3 |
| Target | 2 |
| Amazon | 2 |
| Pampers Club app | 1 |
Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.