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OxiClean

Latest four-week snapshot through 2026-07-21 · 1 wave. Use the controls above to change the window.

2%share of voice · 2 of 120 recommendation answers
0%named first in recommendation answers
50%positive tone · 4 of 8 coded mentions

Laundry Detergent · 1 wave · n=120 answers, pooled

By assistant

How often each assistant brings the brand up in recommendation answers.

assistantshare of voiceanswers
ChatGPT0%0 of 40
Claude5%2 of 40
Gemini0%0 of 40

Share of recommendations over time

Wave-by-wave share of recommendation answers that named this brand.

waveshare of voiceanswerschange
2026-07-212%2 of 120

In their words

8 exact quoted mentions in this snapshot, grouped by coded tone.

What they recommend

“OxiClean is a great bleach-free option that, combined with regular detergent, tackles tough stains and odor”
Claude · 2026-07-21 · Laundry Detergent
“OxiClean is suggested as a great bleach-free option that tackles tough stains and odor”
Claude · 2026-07-21 · Laundry Detergent
“OxiClean's pre-treatment power to create a potent formula for eliminating stubborn stains and odors”
Claude · 2026-07-21 · Laundry Detergent
“pairing a cheap detergent like Purex with a high-quality stain remover (like OxiClean, Shout, or a Fels-Naptha bar) is much cheaper than buying premium detergent, while delivering the exact same results”
Gemini · 2026-07-21 · Laundry Detergent

Where they hedge

“You will likely need to pre-treat stains or purchase additional stain-removing boosters (like OxiClean)”
Gemini · 2026-07-21 · Laundry Detergent
“$9.28 for 3 lb of branded OxiClean”
ChatGPT · 2026-07-21 · Laundry Detergent
“you typically don't need to buy separate stain sprays or oxygen boosters (like OxiClean)”
Gemini · 2026-07-21 · Laundry Detergent
“simply add 2 tablespoons of a generic powdered oxygen bleach (such as generic brand OxiClean”
Gemini · 2026-07-21 · Laundry Detergent

The substitution map

Which competitors assistants suggest when shoppers ask for something cheaper.

OxiClean suggested as the cheaper alternative to
  • tide ultra oxi ×2

Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.