Latest four-week snapshot through 2026-07-27 · 1 wave. Use the controls above to change the window.
Dog Food · 1 wave · n=72 answers, pooled
How often each assistant brings the brand up in recommendation answers.
| assistant | share of voice | answers |
|---|---|---|
| ChatGPT | 0% | 0 of 24 |
| Claude | 17% | 4 of 24 |
| Gemini | 0% | 0 of 24 |
Wave-by-wave share of recommendation answers that named this brand.
| wave | share of voice | answers | change |
|---|---|---|---|
| 2026-07-27 | 6% | 4 of 72 |
Recurring descriptions in the assistants' own words, grouped by theme.
“- **Ol' Roy** (Walmart's private-label brand) – this is one of the cheapest options out there; one pet owner online reported a 15lb bag was only 10 dollars, though it's a much more basic formula than Purina ONE.”
“**Look for store brands** – Many grocery/retail chains (Walmart's Ol' Roy, Kroger, Costco's Kirkland) make food that's nutritionally adequate at a fraction of premium brand prices.”
“- **Ol' Roy** (Walmart's private-label brand) – this is one of the cheapest options out there; one pet owner online reported a 15lb bag was only 10 dollars, though it's a much more basic formula than Purina ONE.”
“It may be **less worth it** if you're specifically seeking maximum protein content, boutique-level ingredients, or the lowest price point, since there are cheaper foods with similar nutritional adequacy and pricier foods with notably better ingredient sourcing.”
“50/lb depending on formula, it's pricier than mass-market brands like Purina One or Ol' Roy, though cheaper than boutique/vet-exclusive brands.”
“) are often significantly cheaper than name brands and can still meet basic nutritional standards set by AAFCO (Association of American Feed Control Officials).”
“) can work for healthy adult dogs without sensitivities, though quality varies”
“) are often significantly cheaper than name brands and can still meet basic nutritional standards set by AAFCO (Association of American Feed Control Officials).”
7 exact quoted mentions in this snapshot, grouped by coded tone.
“Store brands (Walmart's Ol' Roy, Kroger's brand, etc.) are often significantly cheaper than name brands and can still meet basic nutritional standards”
“Walmart's Ol' Roy, Kroger's brand, Tractor Supply's 4health) offer decent nutrition at lower prices than name brands”
“Many grocery/retail chains (Walmart's Ol' Roy, Kroger, Costco's Kirkland) make food that's nutritionally adequate at a fraction of premium brand prices.”
“can work for healthy adult dogs without sensitivities, though quality varies”
“At roughly $4.66–$6.50/lb depending on formula, it's pricier than mass-market brands like Purina One or Ol' Roy”
“Ol' Roy (Walmart's private-label brand) – this is one of the cheapest options out there; one pet owner online reported a 15lb bag was only 10 dollars, though it's a much more basic formula than Purina ONE.”
“**Store brands** (Walmart Ol' Roy, Target Kindfull, Costco Kirkland) — can reduce cost, but check that the formula suits your dog's age and any health needs.”
Which competitors assistants suggest when shoppers ask for something cheaper.
0 of 7 mentions appear alongside an identifiable web citation. Citation does not establish causation.
| cited source | mentions |
|---|
Stores and sites assistants name as places to buy this brand.
| retailer | mentions |
|---|---|
| Walmart | 3 |
Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.