Home › Protein Powder › NOW Sports Nutrition
Latest three-month snapshot through 2026-08-13 · 8 waves. Use the controls above to change the window.
Protein Powder · 8 waves · n=672 answers, pooled
How often each model brings the brand up in recommendation answers.
| model | share of voice | answers |
|---|---|---|
| ChatGPT | 3% | 7 of 224 |
| Claude | 1% | 2 of 224 |
| Gemini | 4% | 8 of 224 |
Wave-by-wave share of recommendation answers that named this brand.
| wave | share of voice | answers | change |
|---|---|---|---|
| 2026-07-15 | 8% | 2 of 24 | |
| 2026-07-16 | 4% | 1 of 24 | -4 points |
| 2026-07-22 | 1% | 1 of 120 | -3 points |
| 2026-07-22 | 3% | 3 of 120 | +2 points |
| 2026-07-22 | 3% | 4 of 120 | +0 points |
| 2026-07-23 | 2% | 2 of 120 | -1 points |
| 2026-08-02 | 3% | 2 of 72 | +1 points |
| 2026-08-13 | 3% | 2 of 72 | +0 points |
Recurring descriptions in the models' own words, grouped by theme.
“Depending on your specific goals (whether you want to match ISO100's low-carb, low-fat isolate profile or just want the cheapest protein per gram), several excellent, budget-friendly alternatives are available.”
“* **Why it’s a great alternative:** Nutricost is third-party tested and manufactured in GMP-compliant facilities.”
“* **Why it’s a great alternative:** If you want a clean label without artificial sweeteners, dyes, or gums, NOW Sports is a massive money-saver.”
“Its multivitamins (ADAM for men, Eve for women, Daily Vits) cover a wide nutrient range for a fraction of a premium subscription, often around a quarter of the monthly cost.”
“**NOW Foods** – Often described as "the value answer" to Ritual.”
“They are a massive, highly respected family-owned brand with state-of-the-art in-house testing.”
“Many of their sports products are **Informed-Sport certified**, meaning they are heavily screened for banned substances and impurities.”
“If you want a clean label without artificial sweeteners, dyes, or gums, NOW Sports is a massive money-saver. It is 100% pure whey isolate, containing 25g of protein per serving with an excellent amino acid profile.”
“* **Best for:** Natural ingredients, transparency, and unflavored versatility.”
“It has a single ingredient: pure microfiltered whey protein isolate.”
362 exact quoted mentions in this snapshot, grouped by coded tone. Recent quotes are deduplicated and mixed across models.
“If you miss buying Myprotein's massive 11lb bulk bags at a reasonable price, NOW Sports is your answer. You can easily find their 10lb or 11lb boxes/bags of unflavored or simple-flavored Whey Isolate or Concentrate on Amazon or iHerb.”
“**NOW Foods** — often competitive and a reasonable lower-cost step up for broader selection/availability. NOW explicitly positions many of its vitamin/mineral products as budget options.”
“**If dairy-free:** NOW Sports **unflavored pea protein** is a reasonable no-frills option.”
“NOW Sports Whey Isolate routinely hovers around **$114–$120** on Amazon (especially if you use Subscribe & Save).”
“While not always cheaper on bulk raw powders specifically, NOW Foods is a widely trusted, value-oriented supplement brand often found at lower per-unit costs at retailers like Walmart, iHerb, and Vitacost.”
“**NOW Foods / NOW Sports** — not always cheaper at list price, but frequently cheaper through retailers or sales. A solid option for basic supplements where you want an established manufacturer; its 2.2 lb creatine lists at $54.99 directly,”
“Puritan's Pride, NOW Foods, and Vitacost are frequently mentioned alongside Nutricost in third-party testing round-ups as similarly priced budget competitors.”
“These are frequently mentioned alongside Nutricost in broader budget-supplement comparisons on sites like ConsumerLab, which lists brands including Double Wood, Bestvite, GNC, InnovixLabs, Legendairy, Natural Factors, NOW, Nutricost, Nuts.c”
“Usually not the lowest cost per gram for workout powders, but frequently a reasonable-value alternative at retailers”
“While their baseline prices are very similar to Nutricost, NOW Foods is a massive legacy brand with immense manufacturing scale, allowing them to frequently offer steep discounts. They perform highly rigorous in-house and third-party testin”
“For example, NOW Sports' 5 lb unflavored isolate is listed at $144.99, so it would *not* be a cheaper MyProtein replacement.”
“good simple ingredient list and Informed-Sport certification, but it's generally a higher-cost isolate, not a budget replacement”
“Skip whey isolate on a tight budget unless ordinary whey bothers your stomach: isolate is usually materially more expensive”
Which competitors models suggest when shoppers ask for something cheaper.
48 of 323 mentions appear alongside an identifiable web citation. Citation does not establish causation.
| cited source | mentions |
|---|---|
| reddit.com | 13 |
| torokhtiy.com | 8 |
| forbes.com | 6 |
| garagegymreviews.com | 5 |
| barbend.com | 4 |
| popgot.com | 3 |
| healthline.com | 3 |
| rapamycin.news | 3 |
| ebay.com | 2 |
| walmart.com | 2 |
| supplementscored.com | 2 |
| consumerlab.com | 1 |
Stores and sites models name as places to buy this brand.
| retailer | mentions |
|---|---|
| nowfoods | 23 |
| Amazon | 17 |
| iHerb | 10 |
| NOW Foods | 5 |
| Walmart | 3 |
| Vitacost | 3 |
| major retailers nationwide | 1 |
| Subscribe and Save | 1 |
| health food stores | 1 |
| health food store | 1 |
Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.