HomeProtein Powder › Needed

Needed

Latest four-week snapshot through 2026-08-13 · 7 waves. Use the controls above to change the window.

4%share of voice · 25 of 696 recommendation answers
0%named first in recommendation answers
100%positive tone · 26 of 26 coded mentions

Protein Powder · 7 waves · n=696 answers, pooled

By assistant

How often each assistant brings the brand up in recommendation answers.

assistantshare of voiceanswers
ChatGPT0%0 of 232
Claude10%24 of 232
Gemini0%1 of 232

Share of recommendations over time

Wave-by-wave share of recommendation answers that named this brand.

waveshare of voiceanswerschange
2026-07-223%3 of 120
2026-07-224%5 of 120+1 points
2026-07-225%6 of 120+1 points
2026-07-233%3 of 120-2 points
2026-07-303%2 of 72+0 points
2026-08-024%3 of 72+1 points
2026-08-134%3 of 72+0 points

What they call it

Recurring descriptions in the assistants' own words, grouped by theme.

In their words

26 exact quoted mentions in this snapshot, grouped by coded tone.

What they recommend

“Needed created one of the highest-quality prenatal protein powders that's also pregnancy- and breastfeeding-safe — a collagen protein that supports blood sugar, joint health, gut health, and immune function.”
Claude · 2026-08-13 · Protein Powder
“best for women who want a complete plant protein with nothing hidden, and the strongest pick for pregnancy or postpartum once cleared with your provider”
Claude · 2026-08-13 · Protein Powder
“designed for pregnancy- and breastfeeding-safe support, with hydrolyzed bovine collagen peptides supporting blood sugar, joint health, gut health, and immune function.”
Claude · 2026-08-13 · Protein Powder
“a hydrolyzed bovine collagen peptide powder that is pregnancy- and breastfeeding-safe, providing 14 grams of protein per serving and supporting blood sugar, joint health, gut health, and immune function”
Claude · 2026-08-02 · Protein Powder
“designed for prenatal/postpartum needs, with choline, organic pea protein, organic coconut oil, and organic monk fruit extract.”
Claude · 2026-08-02 · Protein Powder

The substitution map

Which competitors assistants suggest when shoppers ask for something cheaper.

Needed suggested as the cheaper alternative to
  • ritual ×1

Where this comes from

1 of 26 mentions appear alongside an identifiable web citation. Citation does not establish causation.

cited sourcementions
mermadela.com1

Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.