Latest three-month snapshot through 2026-08-17 · 3 waves. Use the controls above to change the window.
Protein Shakes (RTD) · 3 waves · n=216 answers, pooled
How often each model brings the brand up in recommendation answers.
| model | share of voice | answers |
|---|---|---|
| ChatGPT | 7% | 5 of 72 |
| Claude | 0% | 0 of 72 |
| Gemini | 4% | 3 of 72 |
Wave-by-wave share of recommendation answers that named this brand.
| wave | share of voice | answers | change |
|---|---|---|---|
| 2026-07-28 | 6% | 4 of 72 | |
| 2026-08-13 | 1% | 1 of 72 | -5 points |
| 2026-08-17 | 4% | 3 of 72 | +3 points |
Recurring descriptions in the models' own words, grouped by theme.
“* **The Profile:** 30g of protein, low sugar, and 160 calories.”
“* **Member's Mark 30g Ultra-Filtered Milk Shakes (12-Pack):** Available in Strawberry or Vanilla for **$18.”
“Their high-protein shakes almost perfectly mimic the nutritional profile of big-name brands—usually delivering 30 grams of protein and only 1 to 2 grams of sugar—for roughly half the price of Muscle Milk.”
“They offer 30g of protein, low sugar, and a massive variety of flavors (like Bananas & Cream, Cafe Latte, and Chocolate Peanut Butter).”
“Sam's Club is coming for the dairy brand with its new Member's Mark Ultra-Filtered Milk Shake that boasts nearly identical macronutrients — made with ultra-filtered milk, clean ingredients, and no synthetic colors or artificial growth hormones, packed with 30 grams of protein.”
“These vary heavily by store, but they’re often positioned as lower-cost Fairlife-style alternatives.”
“* **Why it's a great alternative:** If you have a wholesale club membership, these store brands offer the absolute best price-to-protein ratio for ready-to-drink shakes on the market.”
“- **Member’s Mark 30 g High Protein Nutritional Shakes (Sam’s Club)** — sold in **15-packs**; potentially a good bulk alternative if you already have a Sam’s membership.”
“It's also ultra-filtered, so it shares that same smooth texture, and one reviewer noted it's priced under $20 for a pack — a big savings.”
“* **The Vibe:** This is arguably the most accurate Fairlife dupe on the market.”
38 exact quoted mentions in this snapshot, grouped by coded tone. Recent quotes are deduplicated and mixed across models.
“Best price shown, but it's dairy-based and the flavor/ingredient profile is quite different from OWYN.”
“If you have a wholesale club membership, these store brands offer the absolute best price-to-protein ratio for ready-to-drink shakes on the market.”
“get **Member's Mark 30 g High Protein Chocolate, 15-pack** at Sam's Club if you already have a membership: **$21.98**, about **$1.47 per shake**.”
“Their high-protein shakes almost perfectly mimic the nutritional profile of big-name brands—usually delivering 30 grams of protein and only 1 to 2 grams of sugar—for roughly half the price of Muscle Milk.”
“Member's Mark (Sam's Club) or Kirkland Signature (Costco) Shakes: Why it's a great alternative: Store-brand versions of Premier Protein. They feature nearly identical macros”
“sold in **15-packs**; potentially a good bulk alternative if you already have a Sam's membership. Compare the in-club per-bottle price with Premier before buying, since club pricing and promotions vary by location.”
“Nutritionally, these actually beat Premier Protein in the fiber department (Premier has 0g fiber, while Member's Mark has 3g). However, user reviews are somewhat mixed on the taste—some find them to have a slightly more artificial aftertast”
Which competitors models suggest when shoppers ask for something cheaper.
8 of 38 mentions appear alongside an identifiable web citation. Citation does not establish causation.
| cited source | mentions |
|---|---|
| samsclub.com | 5 |
| youtube.com | 1 |
| lemon8-app.com | 1 |
| facebook.com | 1 |
| reddit.com | 1 |
Stores and sites models name as places to buy this brand.
| retailer | mentions |
|---|---|
| Sam's Club | 34 |
| samsclub | 2 |
Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.