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Medik8

Latest three-month snapshot through 2026-07-31 · 1 wave. Use the controls above to change the window.

30%share of voice · 27 of 90 recommendation answers
4%named first in recommendation answers
77%positive tone · 72 of 93 coded mentions

Retinol · 1 wave · n=90 answers, pooled

By model

How often each model brings the brand up in recommendation answers.

modelshare of voiceanswers
ChatGPT0%0 of 30
Claude47%14 of 30
Gemini43%13 of 30

Share of recommendations over time

Wave-by-wave share of recommendation answers that named this brand.

waveshare of voiceanswerschange
2026-07-3130%27 of 90

What they call it

Recurring descriptions in the models' own words, grouped by theme.

In their words

89 exact quoted mentions in this snapshot, grouped by coded tone. Recent quotes are deduplicated and mixed across models.

What they recommend

“Medik8 is highly regarded for its science-backed, elegant formulas”
Gemini · 2026-07-31 · Retinol
“**Get Medik8** — specifically their Crystal Retinal line.”
Claude · 2026-07-31 · Retinol
“It's the better one-product pick: a beginner-appropriate, stabilized retinaldehyde formula in airless packaging, with a clear progression system if you tolerate it well.”
ChatGPT · 2026-07-31 · Retinol
“Medik8 similarly advises that if you're a new retinol user, starting at 1% retinol may cause irritation and sensitivity, so it's best to start on the lowest strength (0.01%) and gradually work your way up”
Claude · 2026-07-31 · Retinol
“Medik8 is highly regarded for its clinical, science-backed approach to skincare—particularly its pioneering work with stable Vitamin A (retinal), high-performance peptides, and lipid-soluble Vitamin C.”
Gemini · 2026-07-31 · Retinol

Where they hedge

“There isn't one perfect *Medik8 dupe*—its appeal is the elegant textures, retinal range, and "vitamin C + sunscreen + vitamin A" routine”
ChatGPT · 2026-07-31 · Retinol
“Medik8 is generally considered worth the money, but with one major caveat: it depends on which products you buy.”
Gemini · 2026-07-31 · Retinol
“Medik8 makes solid products, but their retinol line (e.g., Retinol 3TR, Crystal Retinal) is *true retinol*, which is a weaker, less stable molecule that has to convert twice in the skin before becoming active (retinol → retinaldehyde → reti”
Claude · 2026-07-31 · Retinol
“Medik8 has nice formulas, but you can often get the **same type of active** for much less.”
ChatGPT · 2026-07-31 · Retinol
“If you have highly sensitive skin, zero history of breakouts, and a luxury budget, Medik8 is a beautifully formulated alternative. But for sheer efficacy, scientific backing, and value, **Differin** is the smarter buy.”
Gemini · 2026-07-31 · Retinol

The substitution map

Which competitors models suggest when shoppers ask for something cheaper.

Named as cheaper alternatives to Medik8
  • The Ordinary ×14
  • Geek & Gorgeous ×13
  • Naturium ×7
  • The Inkey List ×6
  • Timeless ×6
  • Dr. Denese SkinScience ×3
  • Derma Made ×3
  • Peach & Lily ×3
Medik8 suggested as the cheaper alternative to
  • skinceuticals ×1

Where this comes from

25 of 93 mentions appear alongside an identifiable web citation. Citation does not establish causation.

cited sourcementions
dermstore.com4
gorgeousshop.com4
theamaranthinecollective.com3
womanandhome.com2
dridriss.com2
reddit.com2
medik8.com2
skinsort.com2
mylondon.news2
apple.com1
youtube.com1
intothegloss.com1

Where they send you

Stores and sites models name as places to buy this brand.

retailermentions
us.medik813
Medik8 (direct)2
Medik8 direct store1
int.medik81

Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.