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Magic Spoon

Latest four-week snapshot through 2026-07-29 · 1 wave. Use the controls above to change the window.

31%share of voice · 22 of 72 recommendation answers
8%named first in recommendation answers
28%positive tone · 34 of 121 coded mentions

Healthy Cereal · 1 wave · n=72 answers, pooled

By assistant

How often each assistant brings the brand up in recommendation answers.

assistantshare of voiceanswers
ChatGPT13%3 of 24
Claude29%7 of 24
Gemini50%12 of 24

Share of recommendations over time

Wave-by-wave share of recommendation answers that named this brand.

waveshare of voiceanswerschange
2026-07-2931%22 of 72

What they call it

Recurring descriptions in the assistants' own words, grouped by theme.

In their words

121 exact quoted mentions in this snapshot, grouped by coded tone.

What they recommend

“$5 off a 6-pack box at Magic Spoon”
Claude · 2026-07-29 · Healthy Cereal
“offers 14 grams of protein per serving in only 170 calories and 10 grams of carbs, and is grain-free, gluten-free, and contains zero sugar”
Claude · 2026-07-29 · Healthy Cereal
“All flavors contain 12 to 14 grams of protein and no added sugar. It's a popular swap for sugary cereals.”
Claude · 2026-07-29 · Healthy Cereal
“A popular swap for sugary cereals, with 6 flavors offering 12 to 14 grams of protein and no added sugar. It's high-protein, keto-friendly, gluten-free cereal with 0g of sugar.”
Claude · 2026-07-29 · Healthy Cereal
“with 6 flavors on offer, Magic Spoon is a great swap for sugary cereals — all flavors contain 12 to 14 grams of protein and no added sugar.”
Claude · 2026-07-29 · Healthy Cereal

Where they hedge

“A popular reinvention of classic sugary cereals: it reinvents childhood-favorite cereals with a health-conscious twist, with a lineup of high-protein, low-carb cereals in old-school flavors like Cocoa, Fruity, Peanut Butter, and S'mores. Nu”
Claude · 2026-07-29 · Healthy Cereal
“Some newer "high protein" cereals (e.g., certain Magic Spoon, Catalina Crunch, or Kodiak Cakes products) use alternative sweeteners and boost protein/fiber — but check ingredients since some rely heavily on sugar alcohols or allulose, which”
Claude · 2026-07-29 · Healthy Cereal
“Worth it only if you specifically want a higher-protein, low-sugar cereal; it remains expensive even after the deal.”
ChatGPT · 2026-07-29 · Healthy Cereal
“It's still expensive per ounce, so it's only a good deal if high-protein/low-sugar cereal is specifically what you want.”
ChatGPT · 2026-07-29 · Healthy Cereal
“**Low-carb option:** **Magic Spoon** — roughly **13 g protein** per serving with no cane sugar and low net carbs. It's useful for low-carb eating, though typically more processed and pricier than Kashi.”
ChatGPT · 2026-07-29 · Healthy Cereal

What they warn about

“Magic Spoon is known for being pricey — it retails around $9 for an 11-ounce box”
Claude · 2026-07-29 · Healthy Cereal
“It's often recommended as a taste-wise comparable option, but it's typically priced similarly to or higher than Catalina Crunch, so it's not really a "cheaper" swap”
Claude · 2026-07-29 · Healthy Cereal
“Magic Spoon is often compared directly to Catalina Crunch, but it's actually more expensive, not cheaper. Magic Spoon is about $5 per 100g”
Claude · 2026-07-29 · Healthy Cereal
“Brands frequently mentioned alongside Three Wishes — like Magic Spoon and Catalina Crunch — are usually similarly priced or even pricier, since they target the same high-protein, low-sugar, boutique cereal niche. One long-time user even not”
Claude · 2026-07-29 · Healthy Cereal
“Magic Spoon is a clever high-protein/low-sugar *formulated* product, but it relies on isolated proteins and novel sweeteners rather than whole foods, and offers far less fiber.”
Claude · 2026-07-29 · Healthy Cereal

The substitution map

Which competitors assistants suggest when shoppers ask for something cheaper.

Named as cheaper alternatives to Magic Spoon
  • Catalina Crunch ×13
  • Three Wishes ×6
  • Purely Elizabeth ×4
  • Seven Sundays ×3
  • General Mills ×3
  • Special K Protein ×3
  • Kix ×3
  • Wonderworks Keto-Friendly Cereal ×3
Magic Spoon suggested as the cheaper alternative to
  • three wishes ×8
  • catalina crunch ×6

Where this comes from

24 of 121 mentions appear alongside an identifiable web citation. Citation does not establish causation.

cited sourcementions
target.com4
nutriscan.app3
tastingtable.com3
ultimatemealplans.com3
magicspoon.com2
walmart.com2
thespoon.tech2
ketoconnect.net2
reddit.com2
purewow.com1
peanutbutterandfitness.com1
tenereteam.com1

Where they send you

Stores and sites assistants name as places to buy this brand.

retailermentions
magicspoon8
Target7
Walmart7
Magic Spoon (direct)1
MagicSpoon1
Amazon1
Sprouts1
Costco1
their website1

Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.