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Lunazul

Latest three-month snapshot through 2026-09-02 · 2 waves. Use the controls above to change the window.

6%share of voice · 9 of 144 recommendation answers
0%named first in recommendation answers
93%positive tone · 90 of 97 coded mentions

Tequila · 2 waves · n=144 answers, pooled

By model

How often each model brings the brand up in recommendation answers.

modelshare of voiceanswers
ChatGPT0%0 of 48
Claude19%9 of 48
Gemini0%0 of 48

Share of recommendations over time

Wave-by-wave share of recommendation answers that named this brand.

waveshare of voiceanswerschange
2026-07-287%5 of 72
2026-09-026%4 of 72-1 points

What they call it

Recurring descriptions in the models' own words, grouped by theme.

In their words

97 exact quoted mentions in this snapshot, grouped by coded tone. Recent quotes are deduplicated and mixed across models.

What they recommend

“Lunazul Tequila, which sits in the middle tier price-wise, making it a solid budget-conscious 100% agave choice”
Claude · 2026-09-02 · Tequila
“In a blind taste test, Lunazul's blanco tends to surprise in blind taste tests, and while it doesn't quite beat the top competitor, it holds its own against pricier competition.”
Claude · 2026-09-02 · Tequila
“Lunazul is arguably the closest direct competitor to Espolòn in terms of popularity. It has a very mild, slightly sweet, and vegetal agave profile. It is remarkably smooth and lacks the harsh "ethanol burn" found in many under-$20 bottles, ”
Gemini · 2026-09-02 · Tequila
“**Lunazul Blanco** — *easy-to-find budget pick.* Milder and fruitier, so it's a reasonable party Margarita choice if Cimarrón is unavailable.”
ChatGPT · 2026-09-02 · Tequila
“**Lunazul Blanco** — **cheapest respectable cocktail pick.** Less distinctive than Arette, but clean enough for big-batch drinks; recent pricing was roughly **$19 for 750 ml**”
ChatGPT · 2026-09-02 · Tequila

Where they hedge

“Commonly discounted and easy to find. Softer, simpler, and slightly sweeter than Cimarrón or Arette. A practical party-bottle choice, though I'd choose Cimarrón/Arette first if prices are close.”
ChatGPT · 2026-09-02 · Tequila
“Easygoing, widely distributed, and a practical well-tequila replacement, though less characterful than Arette.”
ChatGPT · 2026-09-02 · Tequila
“one reviewer said they're fond of Lunazul Tequila which is in the middle tier, though they caution that while you can scrape by with a cheap bottle of blanco, the same can't be said for reposado and añejo — bottom shelf offerings will more ”
Claude · 2026-09-02 · Tequila
“- **Lunazul Blanco**”
Claude · 2026-09-02 · Tequila
“Lunazul Tequila is in the middle tier”
Claude · 2026-07-28 · Tequila

What they warn about

“A proposed class action lawsuit claims that Heaven Hill Distilleries falsely advertises its Lunazul tequila as "100% agave," given that the product is allegedly adulterated with non-agave sugars.”
Claude · 2026-09-02 · Tequila

The substitution map

Which competitors models suggest when shoppers ask for something cheaper.

Lunazul suggested as the cheaper alternative to
  • arette ×8
  • la gritona reposado ×3
  • don julio ×1

Where this comes from

6 of 97 mentions appear alongside an identifiable web citation. Citation does not establish causation.

cited sourcementions
sporked.com2
siptequila.com1
insidehook.com1
arlingtonwine.net1
reddit.com1
raretequilas.com1
distiller.com1

Where they send you

Stores and sites models name as places to buy this brand.

retailermentions
totalwine4
binnys1
abc.virginia.gov1
bevbay1

Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.