Latest three-month snapshot through 2026-09-03 · 1 wave. Use the controls above to change the window.
Diapers · 1 wave · n=72 answers, pooled
How often each model brings the brand up in recommendation answers.
| model | share of voice | answers |
|---|---|---|
| ChatGPT | 4% | 1 of 24 |
| Claude | 0% | 0 of 24 |
| Gemini | 0% | 0 of 24 |
Wave-by-wave share of recommendation answers that named this brand.
| wave | share of voice | answers | change |
|---|---|---|---|
| 2026-09-03 | 1% | 1 of 72 |
Recurring descriptions in the models' own words, grouped by theme.
“| **Parent’s Choice Dry & Gentle** (Walmart) | Hypoallergenic liner; budget-friendly everyday option | About **13–16¢ per diaper** in size 4 multipacks |”
“- Hypoallergenic, dermatologically tested, and marketed for up to 12 hours of protection.”
“Best value if you have Costco: Kirkland Signature Ultra Soft — fragrance-free, hypoallergenic, and marketed for up to 12 hours of absorbency.”
“- Hypoallergenic, dermatologically tested, and marketed for up to 12 hours of protection.”
“- **Kirkland Signature Ultra Soft** — **best bulk-budget choice** if you have Costco access.”
“- **Best value if you have Costco:** **Kirkland Signature Ultra Soft** — fragrance-free, hypoallergenic, and marketed for up to 12 hours of absorbency.”
“**Buy a small pack of Pampers Swaddlers first**—they’re a solid default for newborns through toddlers, are fragrance-free, and come in a wide size range.”
“| **Kirkland Signature Ultra Soft** (Costco) | Hypoallergenic and free of fragrance, lotions, parabens, phthalates, elemental chlorine, and natural-rubber latex | About **23¢ per diaper** for a size 4, 198-count box via Costco same-day pricing—often less in warehouse |”
4 exact quoted mentions in this snapshot, grouped by coded tone. Recent quotes are deduplicated and mixed across models.
“good bulk option if you already have a membership”
“Kirkland Signature Ultra Soft — best bulk-budget choice if you have Costco access. A Size 2 144-count pack was listed at $28.36 (about 20¢/diaper)”
“**Kirkland Signature Ultra Soft** (Costco) | Hypoallergenic and free of fragrance, lotions, parabens, phthalates, elemental chlorine, and natural-rubber latex | About **23¢ per diaper** for a size 4, 198-count box via Costco same-day pricin”
“Best value if you have Costco: Kirkland Signature Ultra Soft — fragrance-free, hypoallergenic, and marketed for up to 12 hours of absorbency.”
Which competitors models suggest when shoppers ask for something cheaper.
0 of 4 mentions appear alongside an identifiable web citation. Citation does not establish causation.
| cited source | mentions |
|---|
Stores and sites models name as places to buy this brand.
| retailer | mentions |
|---|---|
| Costco | 3 |
| sameday | 1 |
Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.