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Ivory

Latest three-month snapshot through 2026-08-21 · 1 wave. Use the controls above to change the window.

1%share of voice · 1 of 90 recommendation answers
0%named first in recommendation answers
57%positive tone · 4 of 7 coded mentions

Body Wash · 1 wave · n=90 answers, pooled

By model

How often each model brings the brand up in recommendation answers.

modelshare of voiceanswers
ChatGPT0%0 of 30
Claude3%1 of 30
Gemini0%0 of 30

Share of recommendations over time

Wave-by-wave share of recommendation answers that named this brand.

waveshare of voiceanswerschange
2026-08-211%1 of 90

What they call it

Recurring descriptions in the models' own words, grouped by theme.

In their words

7 exact quoted mentions in this snapshot, grouped by coded tone. Recent quotes are deduplicated and mixed across models.

What they recommend

“Ivory's Aloe Clean body wash is dermatologist-tested, incredibly mild, free of harsh perfumes/dyes, and usually costs less than Dove.”
Gemini · 2026-08-21 · Body Wash
“Basic bar soaps like Dial, Zest, or Ivory tend to cost less per use than bottled body washes”
Claude · 2026-08-21 · Body Wash
“Ivory Mild and Gentle Body Wash runs about 19.9¢/fl oz and gets strong reviews.”
Claude · 2026-08-21 · Body Wash
“If you want a no-frills, simple clean, Ivory is one of the cheapest soaps on the market. While it is a traditional soap rather than a beauty bar, their Aloe version is formulated to be highly gentle and non-drying.”
Gemini · 2026-08-21 · Body Wash

Where they hedge

“a low-cost basic option, though typically more drying than Dove Beauty Bar”
ChatGPT · 2026-08-21 · Body Wash
“If you just want a simple, no-nonsense bar soap that is dermatologist-tested and highly affordable, Ivory is a classic choice, though it is slightly less moisturizing than Dove.”
Gemini · 2026-08-21 · Body Wash
“Traditional bar soaps (Irish Spring, Dial, Ivory, etc.) are generally the cheapest per-wash option”
Claude · 2026-08-21 · Body Wash

The substitution map

Which competitors models suggest when shoppers ask for something cheaper.

Ivory suggested as the cheaper alternative to
  • dove ×4
  • dove men+care ×2

Where this comes from

1 of 7 mentions appear alongside an identifiable web citation. Citation does not establish causation.

cited sourcementions
youtube.com1
gopuff.com1

Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.