HomeProtein ShakesHuel › Huel Powder

Huel Powder

Latest four-week snapshot through 2026-07-28 · 1 wave. Use the controls above to change the window.

1%share of voice · 1 of 72 recommendation answers
0%named first in recommendation answers
77%positive tone · 10 of 13 coded mentions

Protein Shakes · 1 wave · n=72 answers, pooled

By assistant

How often each assistant brings the brand up in recommendation answers.

assistantshare of voiceanswers
ChatGPT4%1 of 24
Claude0%0 of 24
Gemini0%0 of 24

Share of recommendations over time

Wave-by-wave share of recommendation answers that named this brand.

waveshare of voiceanswerschange
2026-07-281%1 of 72

What they call it

Recurring descriptions in the assistants' own words, grouped by theme.

In their words

13 exact quoted mentions in this snapshot, grouped by coded tone.

What they recommend

“**You want a more balanced, less protein-heavy powder:** regular **Huel Powder** — 400 calories, 30 g protein, and at least 8 g fiber per serving.”
ChatGPT · 2026-07-28 · Protein Shakes
“For most busy people looking to replace 1-2 rushed or skipped meals a day with something nutritionally solid, Huel Essential or Powder on subscription offers real value.”
Claude · 2026-07-28 · Protein Shakes
“Huel Powder — best vegan complete-meal alternative”
Claude · 2026-07-28 · Protein Shakes
“cheaper Amazon-available options include Huel Powder (best vegan complete-meal alternative)”
Claude · 2026-07-28 · Protein Shakes
“Huel Powder – Best vegan complete-meal alternative.”
Claude · 2026-07-28 · Protein Shakes

Where they hedge

“Huel Powder is currently about $2.21 per 400-calorie meal on subscription or $2.76 one-time, before any order-level discount.”
ChatGPT · 2026-07-28 · Protein Shakes
“If you use regular Huel Powder ($2.21 per 400-calorie meal on subscription), there are cheaper alternatives.”
ChatGPT · 2026-07-28 · Protein Shakes
“If your issue is the price of standard Huel Powder ($2.21/meal on subscription) or Black Edition ($2.65/meal), Essential is substantially cheaper”
ChatGPT · 2026-07-28 · Protein Shakes

The substitution map

Which competitors assistants suggest when shoppers ask for something cheaper.

Huel Powder suggested as the cheaper alternative to
  • transparent labs ×4
  • huel ×3
  • kachava ×3

Where this comes from

1 of 13 mentions appear alongside an identifiable web citation. Citation does not establish causation.

cited sourcementions
garagegymreviews.com1

Where they send you

Stores and sites assistants name as places to buy this brand.

retailermentions
Huel (direct)4

Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.