Latest four-week snapshot through 2026-07-27 · 1 wave. Use the controls above to change the window.
Dog Food · 1 wave · n=72 answers, pooled
How often each assistant brings the brand up in recommendation answers.
| assistant | share of voice | answers |
|---|---|---|
| ChatGPT | 0% | 0 of 24 |
| Claude | 0% | 0 of 24 |
| Gemini | 4% | 1 of 24 |
Wave-by-wave share of recommendation answers that named this brand.
| wave | share of voice | answers | change |
|---|---|---|---|
| 2026-07-27 | 1% | 1 of 72 |
Recurring descriptions in the assistants' own words, grouped by theme.
“* **Hill’s Prescription Diet:** E.”
“** Kidney, urinary, food-allergy, GI, diabetes, or other therapeutic diets are part of treatment; ask your vet for a less expensive therapeutic option or manufacturer rebate/clinic alternatives.”
“It's widely vet-recommended and significantly cheaper than Hill's comparable products.”
“For therapeutic/prescription needs, talk to your vet about equivalent formulas from Hill's Prescription Diet or Purina Pro Plan Veterinary Diets, which are generally comparable in price to Royal Canin's vet line but worth comparing directly with your vet's guidance.”
“Ask your veterinarian for an equivalent lower-cost prescription option, often from Purina Pro Plan Veterinary Diets or Hill's Prescription Diet”
“They also make prescription clinical diets (Hill's Prescription Diet) for dogs with chronic health conditions.”
“*Note: There is a big difference between Hill's **Science Diet** (over-the-counter everyday wellness food) and Hill's **Prescription Diet** (for clinical medical issues like kidney or urinary care).”
“These formulas are clinically proven to manage, and sometimes even reverse, disease symptoms.”
“Ask the vet about a comparable prescription alternative, such as Purina Pro Plan Veterinary Diets or Hill’s Prescription Diet, because these diets are formulated for specific diagnosed conditions and are prescription-only.”
“- **Reserve true prescription diets (Hill's i/d, Royal Canin GI) for vet-diagnosed conditions.”
24 exact quoted mentions in this snapshot, grouped by coded tone.
“They also make prescription clinical diets (Hill's Prescription Diet) for dogs with chronic health conditions.”
“Often similarly priced but sometimes available cheaper through online pet pharmacies.”
“talk to your vet about equivalent formulas from Hill's Prescription Diet or Purina Pro Plan Veterinary Diets, which are generally comparable in price to Royal Canin's vet line”
“Hill's Prescription Diet is the most common direct competitor”
“Purina Pro Plan Veterinary Diets and Hill's Prescription Diet are the main therapeutic-line competitors”
“If you're looking to replace Hill's Prescription Diet specifically (e.g., for kidney, urinary, or skin issues), note that price comparisons aren't always in Hill's disfavor: Hill's Prescription Diet ($0.003/kcal) is actually cheaper than Ro”
“If your dog has a *diagnosed* GI or dermatological condition (not just a sensitivity), stay with Hill's Prescription Diet if your vet recommends it, since over-the-counter "sensitive stomach" formulas aren't as targeted as true prescription”
“for dogs with diagnosed conditions, stay with Hill's Prescription Diet if your vet recommends it — the OTC alternatives above are best for mild, non-diagnosed sensitivity issues.”
“If your dog has a diagnosed condition and your vet recommends Hill's Science Diet or Prescription Diet, follow that guidance — Hill's clinical heritage is unmatched for therapeutic nutrition.”
“Hill's Prescription Diet (their medical, veterinary-only formulas)”
“Do not substitute if you mean Hill's *Prescription Diet*** (such as c/d, k/d, z/d, i/d, etc.) without your veterinarian's approval”
“Science Diet is not the same as Hill's Prescription Diet. Prescription Diet is for veterinarian-directed medical nutrition; don't switch to it just because it sounds better.”
“**Do not replace Hill's Prescription Diet on your own.** Kidney, urinary, food-allergy, GI, diabetes, or other therapeutic diets are part of treatment”
“Do not substitute freely if your pet is on Hill's **Prescription Diet** or uses Science Diet for a vet-directed condition such as urinary stones, kidney disease, pancreatitis, severe food allergy, or GI disease”
“Do not replace a prescription Hill's diet—such as **Hill's Prescription Diet k/d, c/d, i/d, z/d, or metabolic**—with an ordinary cheaper food without your veterinarian's guidance.”
Which competitors assistants suggest when shoppers ask for something cheaper.
3 of 24 mentions appear alongside an identifiable web citation. Citation does not establish causation.
| cited source | mentions |
|---|---|
| reddit.com | 2 |
| hillsvet.ca | 1 |
Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.