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Great Value Free & Delicate

Latest four-week snapshot through 2026-07-21 · 1 wave. Use the controls above to change the window.

1%share of voice · 1 of 120 recommendation answers
0%named first in recommendation answers
71%positive tone · 10 of 14 coded mentions

Laundry Detergent · 1 wave · n=120 answers, pooled

By assistant

How often each assistant brings the brand up in recommendation answers.

assistantshare of voiceanswers
ChatGPT3%1 of 40
Claude0%0 of 40
Gemini0%0 of 40

Share of recommendations over time

Wave-by-wave share of recommendation answers that named this brand.

waveshare of voiceanswerschange
2026-07-211%1 of 120

In their words

14 exact quoted mentions in this snapshot, grouped by coded tone.

What they recommend

“choose Great Value Free & Delicate, 84 fl oz / 64 loads for about $9.96”
ChatGPT · 2026-07-21 · Laundry Detergent
“an easy all® free clear-style store-brand substitute”
ChatGPT · 2026-07-21 · Laundry Detergent
“Store-brand, unscented alternative”
ChatGPT · 2026-07-21 · Laundry Detergent
“Sensitive skin / no fragrance”
ChatGPT · 2026-07-21 · Laundry Detergent
“Sensitive skin / unscented”
ChatGPT · 2026-07-21 · Laundry Detergent

Where they hedge

“unscented... It may be a little cheaper at checkout than a large All bottle, but it is not as strong a per-load deal as Arm & Hammer or Purex”
ChatGPT · 2026-07-21 · Laundry Detergent
“Another easy-to-find unscented house-brand alternative, though it isn't the best value per load versus Arm & Hammer or Purex.”
ChatGPT · 2026-07-21 · Laundry Detergent
“Cheaper at checkout, but not cheaper per labeled load; unscented and made without dyes/perfumes.”
ChatGPT · 2026-07-21 · Laundry Detergent

What they warn about

“is not cheaper than Kirkland Free & Clear per load”
ChatGPT · 2026-07-21 · Laundry Detergent

The substitution map

Which competitors assistants suggest when shoppers ask for something cheaper.

Great Value Free & Delicate suggested as the cheaper alternative to
  • all free clear ×4
  • tide free & gentle ×2
  • tide ×2
  • kirkland signature ultra clean ×1
  • persil proclean sensitive skin ×1
  • kirkland signature ultra clean free & clear ×1
  • purex ×1
  • arm & hammer ×1

Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.