Home › Kids' Snacks › Goldfish
Latest four-week snapshot through 2026-07-29 · 2 waves. Use the controls above to change the window.
Kids' Snacks · 2 waves · n=162 answers, pooled
How often each assistant brings the brand up in recommendation answers.
| assistant | share of voice | answers |
|---|---|---|
| ChatGPT | 0% | 0 of 54 |
| Claude | 22% | 12 of 54 |
| Gemini | 19% | 10 of 54 |
Wave-by-wave share of recommendation answers that named this brand.
| wave | share of voice | answers | change |
|---|---|---|---|
| 2026-07-27 | 17% | 12 of 72 | |
| 2026-07-29 | 11% | 10 of 90 | -6 points |
Recurring descriptions in the assistants' own words, grouped by theme.
“* **Budget and Accessibility:** Goldfish are highly budget-friendly, come in massive bulk options or individual packs, and are available in virtually every grocery store.”
“Even the "whole grain" version still combines whole wheat flour with enriched (refined) wheat flour, along with canola/sunflower oil, and tends to run higher in sodium compared to alternatives.”
“Name-brand Goldfish crackers usually cost around **35¢ to 45¢ per ounce**.”
“Goldfish are primarily made of enriched white flour, highly processed vegetable oils (like canola or soybean oil), and additives like autolyzed yeast extract.”
“Compare that to Goldfish, which are mostly refined wheat flour and offer minimal protein (~4g) and almost no fiber per serving.”
“- **Cheez-It–style store brands** — not fish-shaped, but often a better value if the main thing you want is crunchy cheddar crackers.”
“* **Kid Appeal & Convenience:** Goldfish have a fun, recognizable shape ("the snack that smiles back") that kids love, they are easy for tiny hands to grasp, and they don't leave behind sharp kernels or hulls that get stuck in kids' teeth.”
“- Whole-grain crackers (like Goldfish, Wheat Thins, or graham crackers)”
“While Goldfish are a classic, nostalgic crowd-pleaser, **Biena** (especially their chickpea puffs and roasted chickpea snacks) is the superior choice for kids for several reasons:”
“While Goldfish is a classic, budget-friendly crowd-pleaser, **Simple Mills** is the superior overall choice for a everyday kid's snack because of its ingredient quality, allergen friendliness, and smart nutritional swaps.”
111 exact quoted mentions in this snapshot, grouped by coded tone.
“Whole-grain crackers (like Goldfish, Cheez-Its, or Ritz)”
“Whole grain crackers (like Goldfish, Wheat Thins, or graham crackers)”
“Whole-grain crackers (like Goldfish, Wheat Thins, or graham crackers)”
“Whole grain crackers (Goldfish, Ritz, Wheat Thins)”
“Whole grain crackers (like Goldfish, Ritz, or graham crackers)”
“the economy-sized Goldfish package (27.3 ounces) retails for about $9.97”
“Goldfish are great, but the alternative from Aldi seems to surpass the name brand on a variety of metrics”
“Goldfish crackers (made by Campbell's/Pepperidge Farm) tend to be pricier than many alternatives.”
“Here are some budget-friendly alternatives to Goldfish crackers that offer a similar taste and crunch without the premium price tag:”
“a whopping 27.3-ounce cardboard carton, retails for about $9.97”
“Store-brand pretzels, tortilla chips, graham crackers, and raisins are usually 30% to 50% cheaper than name brands (like Nabisco or Goldfish)”
“Skip the name-brand animal crackers or Goldfish.”
“While most mainstream cheese crackers (like Goldfish or Cheez-Its) contain trace added sugars or refined starches, Simple Mills crackers are packed with healthy fats, protein, and zero added sugar.”
“Goldfish, on the other hand, start with enriched wheat flour, cheddar cheese, canola and/or sunflower oil, salt, yeast, sugar, autolyzed yeast extract, baking soda, and monocalcium phosphate — a much longer, more processed ingredient list b”
“classic Goldfish crackers are built around enriched wheat flour, cheddar cheese, vegetable oils, and various seasonings and additives, and their cheese component includes annatto, an artificial color and flavor enhancer.”
Which competitors assistants suggest when shoppers ask for something cheaper.
18 of 117 mentions appear alongside an identifiable web citation. Citation does not establish causation.
| cited source | mentions |
|---|---|
| reddit.com | 3 |
| buystrawberryshortcakegoldfish.com | 3 |
| dietitianmeetsmom.com | 2 |
| nosugarforkids.com | 2 |
| youtube.com | 2 |
| 100daysofrealfood.com | 1 |
| healthymamakris.com | 1 |
| thetakeout.com | 1 |
| graciouslynourished.com | 1 |
| nutritionhungry.com | 1 |
| gimmethegoodstuff.org | 1 |
| mother.ly | 1 |
Stores and sites assistants name as places to buy this brand.
| retailer | mentions |
|---|---|
| Walmart | 11 |
| Costco | 1 |
| Sam's Club | 1 |
| every grocery store | 1 |
Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.