Home › Laundry Detergent › Gain
Latest three-month snapshot through 2026-07-21 · 1 wave. Use the controls above to change the window.
Laundry Detergent · 1 wave · n=120 answers, pooled
How often each model brings the brand up in recommendation answers.
| model | share of voice | answers |
|---|---|---|
| ChatGPT | 5% | 2 of 40 |
| Claude | 8% | 3 of 40 |
| Gemini | 15% | 6 of 40 |
Wave-by-wave share of recommendation answers that named this brand.
| wave | share of voice | answers | change |
|---|---|---|---|
| 2026-07-21 | 9% | 11 of 120 |
43 exact quoted mentions in this snapshot, grouped by coded tone. Recent quotes are deduplicated and mixed across models.
“Cheap detergents like Gain will refresh lightly soiled clothing just fine for a fraction of the cost”
“Mid-Tier (Name Brand) in the sweet spot for powerful enzyme-based cleaning and everyday stain-fighting.”
“Cheaper than Tide but still from the same company, so quality is decent; known for strong scents.”
“commonly workable options”
“Gain Ultra Powder and Gain Liquid Original are recommended as low-sudsing formulas that provide a great clean.”
“often costs more”
“budget swaps for brands like Tide, Persil, Gain, All”
“outperforms many national brands (like Gain or standard Purex)”
“A budget-friendly mainstream option that provides a deep clean. It works exceptionally well in soft water but has a very strong scent, so skip it if your baby has sensitive skin.”
“cheaper brands or competitors like Persil, Gain, or Arm & Hammer”
“sparked numerous class-action lawsuits against major manufacturers (like the makers of Tide, Gain, Xtra, and Kirkland Signature) for misleading packaging”
“buy the smallest bottle of a store brand—such as Great Value Ultimate Fresh—rather than pods or premium Tide/Gain”
“Traditional detergents (like classic Tide or Gain) are designed to cling to fabric to deposit perfumes and optical brighteners”
“Gain was found to be roughly 10% less effective than Persil in stain removal tests”
“have faced lawsuits alleging that they are environmentally friendly using green containers and images of nature when the products contain an ingredient harmful to the environment”
Which competitors models suggest when shoppers ask for something cheaper.
Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.