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Latest three-month snapshot through 2026-08-13 · 9 waves. Use the controls above to change the window.
Protein Powder · 9 waves · n=744 answers, pooled
How often each model brings the brand up in recommendation answers.
| model | share of voice | answers |
|---|---|---|
| ChatGPT | 8% | 20 of 248 |
| Claude | 0% | 0 of 248 |
| Gemini | 1% | 2 of 248 |
Wave-by-wave share of recommendation answers that named this brand.
| wave | share of voice | answers | change |
|---|---|---|---|
| 2026-07-16 | 4% | 1 of 24 | |
| 2026-07-20 | 4% | 1 of 24 | +0 points |
| 2026-07-22 | 4% | 5 of 120 | +0 points |
| 2026-07-22 | 2% | 2 of 120 | -2 points |
| 2026-07-22 | 2% | 2 of 120 | +0 points |
| 2026-07-23 | 4% | 5 of 120 | +2 points |
| 2026-07-30 | 1% | 1 of 72 | -3 points |
| 2026-08-02 | 4% | 3 of 72 | +3 points |
| 2026-08-13 | 3% | 2 of 72 | -1 points |
Recurring descriptions in the models' own words, grouped by theme.
“- Avoid powders with lots of added carbs if your goal is simply cheap protein.”
“**Equate Whey Protein (Walmart)** | **Best low-cost isolate-style option**”
“It provides **24 g protein per serving**, has **whey protein isolate as the first ingredient**, and contains **22 servings**.”
“- **Walmart Equate** — usually the lowest-cost route for basic **multivitamins, vitamin D, vitamin C, calcium, and simple minerals**.”
“- Isolate-first formula is usually easier on lactose-sensitive stomachs than concentrate-heavy powders.”
“Consumer Reports’ testing found relatively low lead in this specific product—0.”
“87**, 22 servings, **24 g protein**, and whey isolate as the first ingredient.”
“5 g BCAAs per serving, with whey isolate listed first.”
“| **Equate Whey Protein Powder** | Best low-cost *small tub* option; 24 g protein and 5.5 g BCAAs per serving, with whey isolate listed first.”
“- **Store brands** — **Kirkland Signature, Nature Made, Walgreens/CVS/Walmart Equate** can beat Nutricost for mainstream products such as vitamin D, C, multivitamins, fish oil, and sometimes protein powder.”
51 exact quoted mentions in this snapshot, grouped by coded tone. Recent quotes are deduplicated and mixed across models.
“**Equate Whey Protein, 24 oz** is a decent smaller purchase at about **$19.87**”
“**Best tight-budget pick (U.S.): Equate Whey Protein Powder, 24 oz** — usually about **$19.87** at Walmart. It provides **24 g protein per serving**, has **whey protein isolate as the first ingredient**, and contains **22 servings**.”
“Consumer Reports' testing found relatively low lead in this specific product—0.27 micrograms per serving.”
“**Buy: Equate Whey Protein Powder, 24 oz (Smooth Vanilla)** if you tolerate dairy. It's currently listed at **$19.87 for 22 servings**, with **24 g protein per serving** and whey protein isolate as the first ingredient—about **$0.90 per sha”
“Best low-cost *small tub* option; 24 g protein and 5.5 g BCAAs per serving, with whey isolate listed first.”
“It lists whey isolate as its primary ingredient and has 24 g protein per serving, but it's not the best bulk value.”
“worth considering if you need a low-cost small tub locally, though it is not necessarily the best deal per gram of protein”
Which competitors models suggest when shoppers ask for something cheaper.
0 of 46 mentions appear alongside an identifiable web citation. Citation does not establish causation.
| cited source | mentions |
|---|
Stores and sites models name as places to buy this brand.
| retailer | mentions |
|---|---|
| Walmart | 22 |
Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.