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Equate Plant-Based Protein

Latest four-week snapshot through 2026-07-23 · 2 waves. Use the controls above to change the window.

1%share of voice · 3 of 240 recommendation answers
0%named first in recommendation answers
83%positive tone · 5 of 6 coded mentions

Protein Powder · 2 waves · n=240 answers, pooled

By assistant

How often each assistant brings the brand up in recommendation answers.

assistantshare of voiceanswers
ChatGPT4%3 of 80
Claude0%0 of 80
Gemini0%0 of 80

Share of recommendations over time

Wave-by-wave share of recommendation answers that named this brand.

waveshare of voiceanswerschange
2026-07-222%2 of 120
2026-07-231%1 of 120-1 points

What they call it

Recurring descriptions in the assistants' own words, grouped by theme.

In their words

6 exact quoted mentions in this snapshot, grouped by coded tone.

What they recommend

“Equate Plant-Based Protein at Walmart: $12.94, with 10 servings and 21 g protein per serving”
ChatGPT · 2026-07-23 · Protein Powder
“probably the closest budget substitute”
ChatGPT · 2026-07-23 · Protein Powder
“Equate Plant-Based Protein is a reasonable low-upfront-cost option at $12.94”
ChatGPT · 2026-07-22 · Protein Powder
“cheapest easy-to-find vegan option”
ChatGPT · 2026-07-22 · Protein Powder
“**Cheapest close substitute:** Equate Plant-Based, especially the 2-lb tub if you find it in stock. The smaller tub is $12.94 and provides 21 g protein per serving”
ChatGPT · 2026-07-22 · Protein Powder

Where they hedge

“a reasonable low-upfront-cost option... but it works out to about 6.2¢ per gram of protein, so whey is the better deal if dairy agrees with you.”
ChatGPT · 2026-07-22 · Protein Powder

The substitution map

Which competitors assistants suggest when shoppers ask for something cheaper.

Equate Plant-Based Protein suggested as the cheaper alternative to
  • orgain ×2
  • myprotein ×1

Where this comes from

0 of 6 mentions appear alongside an identifiable web citation. Citation does not establish causation.

cited sourcementions

Where they send you

Stores and sites assistants name as places to buy this brand.

retailermentions
Walmart2

Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.