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Dr. Bronner's

Latest four-week snapshot through 2026-07-21 · 1 wave. Use the controls above to change the window.

1%share of voice · 1 of 120 recommendation answers
0%named first in recommendation answers
0%positive tone · 0 of 2 coded mentions

Laundry Detergent · 1 wave · n=120 answers, pooled

By assistant

How often each assistant brings the brand up in recommendation answers.

assistantshare of voiceanswers
ChatGPT0%0 of 40
Claude3%1 of 40
Gemini0%0 of 40

Share of recommendations over time

Wave-by-wave share of recommendation answers that named this brand.

waveshare of voiceanswerschange
2026-07-211%1 of 120

In their words

2 exact quoted mentions in this snapshot, grouped by coded tone.

Where they hedge

“Dr. Bronner's could work but doesn't have some of the components other detergents have that help with deodorizing”
Claude · 2026-07-21 · Laundry Detergent

What they warn about

“these aren't true detergents and build up on fabric over time, causing stink and repelling issues”
Claude · 2026-07-21 · Laundry Detergent

The substitution map

Which competitors assistants suggest when shoppers ask for something cheaper.

Dr. Bronner's suggested as the cheaper alternative to
  • charlies soap ×1

Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.