Latest four-week snapshot through 2026-07-28 · 1 wave. Use the controls above to change the window.
Tequila · 1 wave · n=72 answers, pooled
How often each assistant brings the brand up in recommendation answers.
| assistant | share of voice | answers |
|---|---|---|
| ChatGPT | 0% | 0 of 24 |
| Claude | 38% | 9 of 24 |
| Gemini | 21% | 5 of 24 |
Wave-by-wave share of recommendation answers that named this brand.
| wave | share of voice | answers | change |
|---|---|---|---|
| 2026-07-28 | 19% | 14 of 72 |
Recurring descriptions in the assistants' own words, grouped by theme.
“Don Julio is one of the most recognizable premium tequila brands in the world, but as the price has climbed (from roughly $50 for the Blanco up to over $160 for the legendary 1942), many enthusiasts seek more affordable alternatives.”
“** They’re reliable, 100% blue Weber agave tequilas with a smooth, approachable profile, so they’re good choices for premium margaritas, ranch water, or casual sipping.”
“** They’re reliable, 100% blue Weber agave tequilas with a smooth, approachable profile, so they’re good choices for premium margaritas, ranch water, or casual sipping.”
“- **Quality control** – It's a NOM (Norma Oficial Mexicana) certified 100% agave tequila, made by a large, established distillery with consistent production standards.”
“Since May 2025, a string of class-action lawsuits has hit some of the biggest names in tequila, alleging that "100% agave" labels and "handcrafted"/"small batch" marketing don't match what's actually in the bottle or how it's actually made:”
“It is a crowd-pleaser, makes an excellent gift, and is widely available at almost every bar and liquor store.”
“If you are used to mass-market, highly advertised brands like Casamigos, Patron, or Don Julio, Siete Leguas is a massive step up in quality and authenticity for roughly the same price.”
“To tequila purists, it is an overpriced, mass-produced brand that has lost its artisanal roots.”
“, for Don Julio) gets you better quality — one review argued the agave notes are muted, the spice is almost nonexistent, and the overall profile is overly sweet for a Blanco, tasting watered-down and uninspired compared to Siete Leguas-style options.”
“Because Don Julio is one of the world’s most recognizable luxury tequila brands, it carries a premium price tag.”
66 exact quoted mentions in this snapshot, grouped by coded tone.
“Don Julio Blanco/Reposado”
“They have a wide range of verified tequila bottles — Patrón Silver, Espolón, Don Julio, Casamigos, Herradura, Clase Azul, and more”
“$10 Don Julio Margaritas made with Don Julio Reposado Tequila”
“Chili's has $10 Don Julio Margaritas on its new menu”
“Don Julio Reposado or Añejo”
“grandson of Don Julio”
“I'd choose it over Don Julio for a blanco.”
“Created by the grandson of Don Julio, LALO is extremely clean, balanced, and widely available.”
“Founded by the grandson of Don Julio”
“Created by the grandson of Don Julio”
“similar claims were made about Don Julio Blanco and Don Julio 1942”
“A wave of lawsuits alleges some major brands may be using non-agave alcohol, though companies and regulators strongly deny the claims and emphasize strict oversight. Brands named include Casamigos, Don Julio, Cincoro, and Kendall Jenner's 8”
“Two class-action lawsuits allege Diageo deceptively marketed Casamigos and Don Julio as "100% agave" while including non-agave-derived alcohol, based on independent lab testing.”
“big, over-marketed brands (like Casamigos, Patron, or Don Julio) dominate store shelves at this price, they often use artificial additives like vanilla flavoring, glycerin, and sugar syrup to mask a rushed production process”
“priced between $45 and $55, Don Julio Blanco's agave notes are muted, the spice is almost nonexistent, and the overall profile is overly sweet for a Blanco tequila, tasting watered-down and uninspired — so it's not necessarily a better valu”
Which competitors assistants suggest when shoppers ask for something cheaper.
13 of 69 mentions appear alongside an identifiable web citation. Citation does not establish causation.
| cited source | mentions |
|---|---|
| reddit.com | 4 |
| donlondres.com | 4 |
| sipsy.com | 3 |
| siptequila.com | 2 |
| theliquorbros.com | 1 |
| forbes.com | 1 |
| lemon8-app.com | 1 |
| longislandloutequila.com | 1 |
| youtube.com | 1 |
| luxurylatinamerica.com | 1 |
| surdyks.com | 1 |
Stores and sites assistants name as places to buy this brand.
| retailer | mentions |
|---|---|
| Chili's | 2 |
| Albertsons | 1 |
| abc.virginia.gov | 1 |
Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.