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Casamigos

Latest three-month snapshot through 2026-09-02 · 2 waves. Use the controls above to change the window.

19%share of voice · 27 of 144 recommendation answers
6%named first in recommendation answers
25%positive tone · 40 of 161 coded mentions

Tequila · 2 waves · n=144 answers, pooled

By model

How often each model brings the brand up in recommendation answers.

modelshare of voiceanswers
ChatGPT0%0 of 48
Claude33%16 of 48
Gemini23%11 of 48

Share of recommendations over time

Wave-by-wave share of recommendation answers that named this brand.

waveshare of voiceanswerschange
2026-07-2818%13 of 72
2026-09-0219%14 of 72+1 points

What they call it

Recurring descriptions in the models' own words, grouped by theme.

In their words

161 exact quoted mentions in this snapshot, grouped by coded tone. Recent quotes are deduplicated and mixed across models.

What they recommend

“Probably the closest mainstream substitute: soft, sweet-leaning, silky, with caramel, cocoa, oak, and an easy finish.”
ChatGPT · 2026-09-02 · Tequila
“**Don Julio Reposado, Casamigos Reposado, or Herradura Reposado** — reposado expressions with genuine complexity and broad appeal that communicate the buyer knows tequila”
Claude · 2026-09-02 · Tequila
“**Casamigos Reposado — about $46** The most obvious lower-cost substitute if what you enjoy is the smooth, slightly sweet, caramel-and-oak profile.”
ChatGPT · 2026-09-02 · Tequila
“Interestingly, one review even noted LALO itself is "right on par with Casamigos" in quality”
Claude · 2026-09-02 · Tequila
“The tequila that popularized the ultra-smooth, vanilla-forward trend. It is highly accessible, very sweet, and incredibly easy to sip neat or mix into cocktails.”
Gemini · 2026-09-02 · Tequila

Where they hedge

“If you enjoy reposados because they taste sweet, oaky, or caramel-forward (like Casamigos, Clase Azul, or Don Julio), you will likely find La Gritona too dry, vegetal, and peppery.”
Gemini · 2026-09-02 · Tequila
“Casamigos and 1800 are solid crowd-pleasers if you want something more casual/mixable, though Casamigos' sales dipped recently — that's more about market trends than quality.”
Claude · 2026-09-02 · Tequila
“If you're comparing it to mass-market tequilas (Patrón, Casamigos, etc.), G4 Blanco is a clear upgrade for similar or lower money”
Claude · 2026-09-02 · Tequila
“heavyweight brands like Diageo (which owns Casamigos and Don Julio) are starting to adjust their pricing downward to stay competitive”
Gemini · 2026-09-02 · Tequila
“not the vanilla-caramel "smooth" profile of brands such as Casamigos”
ChatGPT · 2026-09-02 · Tequila

What they warn about

“If your favorite reposados are sweet, dessert-like tequilas (such as Casamigos or Clase Azul), La Gritona might disappoint you.”
Gemini · 2026-09-02 · Tequila
“Independent laboratory testing revealed that both Casamigos and Don Julio contain significantly less than 100% agave ethanol, with plaintiffs asserting Casamigos Blanco contains only 33% agave-derived ethanol and Casamigos Reposado 42%.”
Claude · 2026-09-02 · Tequila
“You are looking for a **sweet, dessert-like reposado** with heavy notes of vanilla, caramel, and toasted oak (such as Casamigos, Clase Azul, or Don Julio).”
Gemini · 2026-09-02 · Tequila
“plaintiffs in the New York case allege that independent lab testing found Casamigos Blanco contained only about 33% agave-derived ethanol”
Claude · 2026-09-02 · Tequila
“Maybe skip it if you want: A very soft, dessert-like reposado such as Casamigos-style profiles”
ChatGPT · 2026-09-02 · Tequila

The substitution map

Which competitors models suggest when shoppers ask for something cheaper.

Casamigos suggested as the cheaper alternative to
  • clase azul ×7
  • don julio ×1

Where this comes from

36 of 161 mentions appear alongside an identifiable web citation. Citation does not establish causation.

cited sourcementions
reddit.com13
distiller.com4
sipsy.com3
mezcalistas.com2
agavematchmaker.com2
fortequilalovers.com1
theliquorbarn.com1
businessinsider.com1
letsdrinkit.com1
thespiritsbusiness.com1
drinks-intel.com1
empirewine.com1

Where they send you

Stores and sites models name as places to buy this brand.

retailermentions
Casamigos (direct)2
OnlineLiquor1
totalwine1

Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.