Latest four-week snapshot through 2026-07-31 · 1 wave. Use the controls above to change the window.
Crackers · 1 wave · n=54 answers, pooled
How often each assistant brings the brand up in recommendation answers.
| assistant | share of voice | answers |
|---|---|---|
| ChatGPT | 22% | 4 of 18 |
| Claude | 22% | 4 of 18 |
| Gemini | 33% | 6 of 18 |
Wave-by-wave share of recommendation answers that named this brand.
| wave | share of voice | answers | change |
|---|---|---|---|
| 2026-07-31 | 26% | 14 of 54 |
Recurring descriptions in the assistants' own words, grouped by theme.
“** Carr’s Table Water Crackers are thin, dry, lightly salted, and sturdy enough for toppings without competing with them.”
“Carr's Table Water Crackers are beloved for their wafer-thin, crisp texture and neutral flavor that lets cheeses and spreads shine.”
“**Yes—if you want a neutral, crisp cheese-board cracker.”
“If you love the thin, crispy, and neutral profile of **Carr’s Table Water Crackers** but want to avoid their premium price tag (which often runs $4.”
“They are paper-thin, crisp, and beautifully neutral, letting a sharp cheddar, creamy brie, or blue cheese take center stage.”
“Carr's Table Water Crackers are beloved for their wafer-thin, crisp texture and neutral flavor that lets cheeses and spreads shine.”
“- They're a classic, dating back to their debut at social gatherings back in 1832, and are made with no trans fat and are cholesterol-free, making them a fairly guilt-free snack for entertaining.”
“* **Superior Texture:** Because they are traditional, brick-oven-baked crackers, they have a signature light, flaky, and ultra-crisp texture that feels elegant to bite into.”
“If you love the light, crispy snap of Carr’s Table Water Crackers but want to avoid their premium price tag (which often runs between $4.”
“* **They Are Fragile:** Because they are so thin and light, they crack easily.”
42 exact quoted mentions in this snapshot, grouped by coded tone.
“**Water crackers** (like Carr's) – neutral flavor that lets cheese shine”
“**Water crackers** (like Carr's) – neutral flavor, lets good cheese shine”
“**Carr's Table Water Crackers** – thin, crisp, neutral flavor, perfect for showcasing cheese or charcuterie”
“Carr's makes the best variety pack of crackers for charcuterie, and nothing came close to it — you get nine different types of cracker in one box.”
“**Carr's Table Water Crackers** — thin, neutral, and ideal if you want the cheese, pâté, jam, or charcuterie to be the star.”
“Carr's Table Water Crackers are a well-regarded pantry staple, and whether they're "worth it" really depends on what you're looking for”
“they're a solid, well-reviewed classic that's worth the modest price (roughly $4–5 for a standard box based on current Walmart listings)”
“If you're expecting a bold, flavorful snack cracker to eat straight out of the box, you might be disappointed — critics note they're bland and dry on their own. But if you want a neutral, crisp base for cheese, charcuterie, dips, or spreads”
“Based on the search results, here are some cheaper alternatives to Carr's Table Water Crackers”
“Carr's itself fairly low in blind taste tests among cracker brands, arguing that Carr's Original Table Water Crackers were ranked as the worst among 13 popular cracker brands in a taste test, though they conceded that while Carr's Original ”
Which competitors assistants suggest when shoppers ask for something cheaper.
5 of 42 mentions appear alongside an identifiable web citation. Citation does not establish causation.
| cited source | mentions |
|---|---|
| stripedspatula.com | 2 |
| cocinarepublic.com | 1 |
| theshortordercook.com | 1 |
| sporked.com | 1 |
| inkristaskitchen.com | 1 |
| gopuff.com | 1 |
| cupofjo.com | 1 |
| tastingtable.com | 1 |
Stores and sites assistants name as places to buy this brand.
| retailer | mentions |
|---|---|
| Walmart | 6 |
| carrscrackers | 2 |
| Amazon | 2 |
| Costco | 1 |
| smartlabel | 1 |
Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.