Home › Toothpaste › Boka
Latest three-month snapshot through 2026-07-23 · 3 waves. Use the controls above to change the window.
Toothpaste · 3 waves · n=360 answers, pooled
How often each model brings the brand up in recommendation answers.
| model | share of voice | answers |
|---|---|---|
| ChatGPT | 0% | 0 of 120 |
| Claude | 2% | 2 of 120 |
| Gemini | 35% | 42 of 120 |
Wave-by-wave share of recommendation answers that named this brand.
| wave | share of voice | answers | change |
|---|---|---|---|
| 2026-07-21 | 12% | 14 of 120 | |
| 2026-07-22 | 11% | 13 of 120 | -1 points |
| 2026-07-23 | 14% | 17 of 120 | +3 points |
Recurring descriptions in the models' own words, grouped by theme.
“It is a fluoride-free, non-toxic mineral toothpaste that remineralizes enamel and reduces tooth sensitivity.”
“Boka is famous for its natural, fluoride-free formula powered by **nano-hydroxyapatite (n-HA)**, a biomimetic mineral that remineralizes teeth and fights sensitivity.”
“- David's Natural Toothpaste is a premium but more affordable option compared to Boka.”
“* **SLS-Free:** It is sulfate-free, meaning it won’t irritate sensitive gums or trigger canker sores.”
“costs roughly $12–14 per tube at full price, noticeably more than many solid fluoride toothpastes”
“It safely binds to your teeth, remineralizing weak spots and reducing sensitivity without the use of fluoride.”
“Because Boka toothpaste is a premium, clean-label brand, it typically costs around **$10 to $12 for a relatively small 3.”
“**Bottom line:** If you want a fluoride-free, "clean ingredient" toothpaste and like the taste/texture, Boka's core products (especially Ela Mint and the sensitivity formula) get solid reviews and have a large, mostly positive user base.”
“* **Exceptional for Sensitivity:** Users and dentists widely praise n-Ha for its ability to bind to teeth and plug microscopic pathways with calcium, resulting in a dramatic reduction in temperature sensitivity.”
“Because Boka toothpaste is a premium, clean-label brand, it typically costs around **$10 to $12 for a relatively small 3.”
116 exact quoted mentions in this snapshot, grouped by coded tone. Recent quotes are deduplicated and mixed across models.
“Instead of fluoride, Boka uses nano-hydroxyapatite (n-HAp). This is a biocompatible mineral (it's what your teeth are actually made of) that naturally plugs microscopic enamel holes, remineralizes teeth, and stops sensitivity without the us”
“People love Boka primarily for its use of nano-hydroxyapatite (n-HAp) (a fluoride-free mineral that naturally remineralizes enamel) and its lack of sulfates (SLS), parabens, and artificial dyes.”
“Stick with Boka but reduce cost: Boka 3-pack / subscription About $10.66 per tube in its 3-pack”
“At least one Boka flavor was recently listed at $5.93 at Walmart, which beats most substitutes”
“if you prefer nano-hydroxyapatite, fluoride-free options”
“Boka typically costs around $10 to $12 for a 3.4 oz tube”
“costs roughly $12–14 per tube at full price, noticeably more than many solid fluoride toothpastes”
“Boka is best known as a natural oral care brand (toothpaste, toothbrushes, mouthwash) built around hydroxyapatite.”
“significantly more expensive than standard drugstore brands...Yes, it is worth it—*if* you have highly sensitive teeth, want to bypass fluoride, or prefer holistic oral care.”
“a popular nano-hydroxyapatite (fluoride-free) toothpaste brand, retailing at a premium price point. Each 4oz tube retails for $12-15”
“premium hydroxyapatite brands like Boka tend to run *more* expensive than Pronamel at around $12 for a 4 oz tube, priced as a premium product, so they're not a budget option”
Which competitors models suggest when shoppers ask for something cheaper.
16 of 93 mentions appear alongside an identifiable web citation. Citation does not establish causation.
| cited source | mentions |
|---|---|
| target.com | 5 |
| greaterhoustonmoms.com | 4 |
| walmart.com | 4 |
| boka.com | 3 |
| realskincare.com | 2 |
| mydentalaz.com | 1 |
| merionvillagedental.com | 1 |
| apabeauty.com | 1 |
| cvs.com | 1 |
| thefiltery.com | 1 |
| danforthdentistry.com | 1 |
| ricklarsondds.com | 1 |
Stores and sites models name as places to buy this brand.
| retailer | mentions |
|---|---|
| Walmart | 3 |
| Boka (direct) | 3 |
| Amazon | 1 |
| Target | 1 |
| CVS | 1 |
Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.