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Ariel 2X

Latest three-month snapshot through 2026-07-21 · 1 wave. Use the controls above to change the window.

9%share of voice · 11 of 120 recommendation answers
3%named first in recommendation answers
78%positive tone · 18 of 23 coded mentions

Laundry Detergent · 1 wave · n=120 answers, pooled

By model

How often each model brings the brand up in recommendation answers.

modelshare of voiceanswers
ChatGPT0%0 of 40
Claude0%0 of 40
Gemini28%11 of 40

Share of recommendations over time

Wave-by-wave share of recommendation answers that named this brand.

waveshare of voiceanswerschange
2026-07-219%11 of 120

In their words

23 exact quoted mentions in this snapshot, grouped by coded tone. Recent quotes are deduplicated and mixed across models.

What they recommend

“powder consistently scores the highest overall for raw stain removal—and it is incredibly cheap per load (~$0.07)”
Gemini · 2026-07-21 · Laundry Detergent
“In professional dry-cleaning laboratory tests, Ariel 2X Powder actually scored the highest for raw stain-removal power of any detergent on the market.”
Gemini · 2026-07-21 · Laundry Detergent
“Professional laundry testers have flagged Ariel 2X Powder as having some of the highest raw stain-removal power of any detergent tested, costing just pennies per load.”
Gemini · 2026-07-21 · Laundry Detergent
“Ariel 2X powder is incredibly cheap”
Gemini · 2026-07-21 · Laundry Detergent
“features a highly aggressive enzyme and surfactant profile that cleans incredibly well”
Gemini · 2026-07-21 · Laundry Detergent

Where they hedge

“unparalleled, elite stain-fighting power, often out-cleaning detergents three times its price. The Catch: heavily fragranced”
Gemini · 2026-07-21 · Laundry Detergent
“In rigorous, spectrometer-measured stain tests of over 70 detergents, Ariel 2X Powder scored the absolute highest for raw stain removal, beating out laundry products triple its price. It is heavily fragranced. If you or anyone in your house”
Gemini · 2026-07-21 · Laundry Detergent
“Ariel still contains the necessary active enzymes to clean heavy soil, making it incredible for whites, muddy clothes, and tough stains. It is heavily fragranced. If you have sensitive skin or dislike strong perfume scents, you may want to ”
Gemini · 2026-07-21 · Laundry Detergent
“Ariel frequently beats out premium, expensive brands for raw stain removal. The Catch: It is heavily fragranced. If you have sensitive skin or prefer scent-free clothes, you should skip this.”
Gemini · 2026-07-21 · Laundry Detergent
“powder version is a favorite among laundry enthusiasts because it gets whites exceptionally bright and powers through tough mud and grease, but has a very strong, distinct scent and dissolves best in warm or hot water cycles”
Gemini · 2026-07-21 · Laundry Detergent

The substitution map

Which competitors models suggest when shoppers ask for something cheaper.

Ariel 2X suggested as the cheaper alternative to
  • persil proclean ×3
  • tide ultra oxi ×3
  • tide original ×2
  • persil ×2
  • tide ×1
  • kirkland signature ultra clean ×1

Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.