Latest four-week snapshot through 2026-07-30 · 2 waves. Use the controls above to change the window.
Protein Powder · 2 waves · n=96 answers, pooled
How often each assistant brings the brand up in recommendation answers.
| assistant | share of voice | answers |
|---|---|---|
| ChatGPT | 0% | 0 of 32 |
| Claude | 6% | 2 of 32 |
| Gemini | 0% | 0 of 32 |
Wave-by-wave share of recommendation answers that named this brand.
| wave | share of voice | answers | change |
|---|---|---|---|
| 2026-07-15 | 4% | 1 of 24 | |
| 2026-07-30 | 1% | 1 of 72 | -3 points |
Recurring descriptions in the assistants' own words, grouped by theme.
“**Whey protein concentrate** (not isolate) – This is usually the cheapest protein source per gram.”
“**Generic/store-brand products** – Big retailers (Costco's Kirkland, Walmart's brand, Amazon's own labels, etc.”
“Costco, Sam's Club, or bulk supplement sites (like BulkSupplements.com, MyProtein, or Amazon "warehouse" brands) often sell plain, unflavored protein powder for a fraction of the price of flashy branded tubs.”
2 exact quoted mentions in this snapshot, grouped by coded tone.
“Costco, Sam's Club, or bulk supplement sites (like BulkSupplements.com, MyProtein, or Amazon "warehouse" brands) often sell plain, unflavored protein powder for a fraction of the price of flashy branded tubs.”
“Big retailers (Costco's Kirkland, Walmart's brand, Amazon's own labels, etc.) and supplement-specific budget brands tend to undercut boutique brands significantly for similar quality.”
0 of 1 mentions appear alongside an identifiable web citation. Citation does not establish causation.
| cited source | mentions |
|---|
Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.