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Latest three-month snapshot through 2026-07-21 · 1 wave. Use the controls above to change the window.
Laundry Detergent · 1 wave · n=120 answers, pooled
How often each model brings the brand up in recommendation answers.
| model | share of voice | answers |
|---|---|---|
| ChatGPT | 30% | 12 of 40 |
| Claude | 43% | 17 of 40 |
| Gemini | 63% | 25 of 40 |
Wave-by-wave share of recommendation answers that named this brand.
| wave | share of voice | answers | change |
|---|---|---|---|
| 2026-07-21 | 45% | 54 of 120 |
202 exact quoted mentions in this snapshot, grouped by coded tone. Recent quotes are deduplicated and mixed across models.
“you will have to opt for their Free & Gentle line or switch to a hypoallergenic brand like All Free Clear”
“Regularly rated as a "Best Value" pick by Good Housekeeping, all is much lighter on the wallet than Tide. The "Free Clear" version is hypoallergenic and fantastic at removing everyday dirt without the heavy, irritating perfumes found in Tid”
“best overall pick, known for its proven sensitivity-friendly formula and extensive testing”
“a good fragrance-free alternative”
“Sensitive-skin / fragrance-free...Unscented, dye-free option; large 184.5-oz bottles were listed at $19.97”
“typically runs 10–20% cheaper per load than Seventh Generation... a better fit for sensitive-skin users prioritizing performance and cost”
“a 123-load bottle of all free clear listed at $19.97”
“budget sensitive detergents”
“All Free Clear is already a budget-friendly "free and clear" detergent”
“Good if you prefer a well-known sensitive-skin brand, but buy larger sizes/on sale”
“other sensitive-skin detergents like 'all free and clear' don't seem to clean very well — it couldn't even get coffee out of a towel”
“actually performed 'worse than water' on several tested stains”
“Henkel's All brand faced a lawsuit alleging the company falsely claimed its detergent provides enough for 58 loads per container, when in reality consumers doing a full load could only get approximately 28 loads or less”
“I'd skip all free clear if your priority is price: the 123-load bottle was about 16.2¢ per labeled load, above the Kirkland comparison.”
“All is a very popular budget alternative, but testers have found its performance inconsistent... actually performed worse than plain water”
Which competitors models suggest when shoppers ask for something cheaper.
Method: fixed shopper questions asked repeatedly to Claude, OpenAI GPT and Gemini with web search on. Shares are the percentage of recommendation answers mentioning the brand. Quotes are AI outputs; full transcripts are kept as receipts.